MBA in Event Management: Course Details, Eligibility, Fees, Duration, Admission

Duration: 2 Years
Avg Fees: ₹2 - 12 LPA
Roumik Roy
Roumik Roy

Updated on - Dec 21, 2023

MBA in Event Management is a two-year postgraduate degree based on essential concepts of Event Management and in-depth knowledge of financial planning, budgeting, forecasting, etc. The MBA in Event Management colleges in India has fees ranging between INR 60,000 - 8 LPA and requires students to have a 45-50% aggregate in bachelor's degree along with qualifying entrance exams such as CMAT, CAT, XAT, etc. 

The course module is industry-relevant and equips graduates with important knowledge of event management, advertising, finance, and current business trends. The job opportunities for the candidate with an average salary package range between INR 2 - 15 LPA.  

Table of Contents

MBA in Event Management Course Details

Degree Masters
Full Form Master of Business Administration in Event Management
Duration 2 Years
Age No age restriction
Entrance Exam CAT/XAT/MAT
Minimum Percentage 50% marks in Under graduation for General category, with upto 5% relaxation for Reserved categories
Average Fees ₹2 - 12 LPA
Average Salary INR 2 - 15 LPA
Employment Roles Event Manager, Client Service Executive, Event Coordinator, Executive Administrative Assistant, Senior Business Development Manager, Project Management Director
Top Recruiters Wizcraft, Pegasus, DNA Entertainment, Diablo, Vogue

What is MBA in Event Management?

MBA in Event Management or Master of Business Administration in Event Management falls under the umbrella of MBA courses. The course develops a comprehensive understanding of the event industry with aspects such as financial management, advertising, and operations. The syllabus of MBA Event Management focuses on topics such as Special Event Management, Public Relations, Conferences, Corporate Events, etc. 

MBA in Event Management Eligibility Criteria

The MBA Event Management eligibility criteria may differ depending on the academic structure and reputation of the college. However, Tier 2 and Tier 3 colleges usually follow traditional standards. Typically, candidates seeking admission into MBA Event Management must fulfill the following eligibility requirements:

  • MBA Event Management general students in India must have a bachelor's degree with a minimum of 45-50% aggregate grades from a recognized board, while SC/ST/OBC candidates receive a 5% mark relaxation.
  • Students must pass entrance exams such as the CAT, XAT, MAT, and others. 
  • The course has no minimum age requirement. However, students are usually admitted to MBA programmes between the ages of 21 and 22. 

Why Choose an MBA in Event Management Course?

By enhancing leadership, problem-solving, and managerial skills, the MBA in Event Management equips students for successful careers in the event industry. With a comprehensive understanding of the primary functional areas of events, graduates have numerous advantages. These include:

  • The growth of the event industry in India has been at a rate of 16% CGAR which is expected to grow at 20%.
  • The rise of the event industry can be attributed to the growing middle-class group's willingness to spend their money.
  • Some surveys have stated that the event management industry in India has been growing by 25% annually, which is opening many job opportunities.
  • The sector's revenue growth is expected to rise from $4.75 billion in 2023 to $8.71 billion in 2028.

Why Choose MBA in Event Management

Also, CheckTop Reasons to Pursue an MBA

MBA in Event Management Admission 2023

Many Tier 1 and Tier 2 universities usually grant admission to MBA in Event Management based on merit. However, certain colleges may provide direct admission or management quotas. Below are the admission criteria for MBA in Event Management programs at universities across the country:

  • Step 1: Before applying to colleges/universities, candidates must take and pass the admission exam.
  • Step 2: The candidate must fill out an application form for each college, available online and offline.
  • Step 3: After reviewing the applications of prospective students, colleges publish a list of candidates who have been shortlisted for group discussions and personal interview sessions.
  • Step 4: Once the final merit list is released, the candidate must undergo document verification and submit payment of fees.

MBA in Event Management Admission Process

Read More on MBA Admission Process

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MBA in Event Management Entrance Exams

The admission process for MBA in Event Management is based on qualifying national entrance exams with required cut-off marks and meeting the minimum eligibility criteria for the university of their choice. Given below are the entrance exams for MBA in Event Management and the details as follows:

MBA Entrance Exams

Registration Date

Accepting Colleges

Exam Registration Details

CAT

Aug 2 -Sep 13, 2023

DY Patil University

Application Form

MAT

Aug 17 - Sep 14, 2023

DY Patil University

Application Form

XAT

Jul 15 - Nov 30, 2023

DY Patil University,  Singhania University

Application Form

CMAT

February 2024 - March 2024

DY Patil University

Application Form

GMAT

Aug 29, 2023

DY Patil University

Application Form

Top MBA Event Management Colleges in India

MBA in Event Management is fairly a new domain in the Indian market but with the growth of the event industry, the course has seen a rise in popularity. The MBA in Event Management fees range from INR 60,000 to 8 LPA. The following are some of the MBA in Event Management Colleges in India:

Sl.No

College Name

Average Fees

1

DY Patil University

INR 1.6 LPA

2

Singhania University

INR 2 LPA

3

Whistling Woods International

INR 6.5 LPA

4. 

NAEMD Mumbai

-

5.

Vikram University

-

6.

Gujarat University

-

MBA in Event Management Colleges

Types of MBA in Event Management Courses

The demand for MBA in Event Management courses has increased, leading to several study options based on students' qualifications, experience, and goals. The following are the various types of MBA in Event Management and their respective details:

Type

Eligibility for MBA in Event Management Courses

MBA in Event Management Duration

Full-Time MBA in Event Management 

Bachelor's degree with a minimum of 50% marks for reserved category and 45% for unreserved category + Entrance Exam

2 Years

Online MBA in Event Management

Bachelor's degree with a minimum of 50% marks for reserved category and 45% for unreserved category + Entrance Exam

1-2 Years

Distance MBA in Event Management

Bachelor's degree with a minimum of 50% marks for reserved category and 45% for unreserved category

2-4 Years

Online MBA in Event Management

Students can pursue an online MBA in Event Management courses since the content is industry-relevant. Given below in the list are details for MBA in Event Management:

  • DY Patil University offers MBA in Event Management as part of its online program. The course fee is INR 1.67 LPA for a duration of 2 years.
  • NIBM Global is another college that offers MBA Event Management as their training program under online education. The course duration is 2 years and the fee is INR 1.76 LPA.

Distance MBA in Event Management

The following pointers highlight Distance MBA in Event Management:

  • The Distance MBA in Event Management is offered by NIMS colleges as part of their distance learning program. 
  • The course duration can range from 2 - 4 years depending on the candidate. 
  • The average fee for the course is INR 1.2  LPA. 
  • Candidates for MBA in Event Management for NIMS College can have a year or more work experience to be eligible for the course.
  • Admissions to the course is based on merit.

City Wise Top MBA Event Management Colleges

Top MBA Event Management Colleges in Pune Top MBA Event Management Colleges in Gurgaon
Top MBA Event Management Colleges in Noida Top MBA Event Management Colleges in Vadodara
Top MBA Event Management Colleges in Bangalore Top MBA Event Management Colleges in Jaipur
Top MBA Event Management Colleges in Mumbai Top MBA Event Management Colleges in Allahabad

MBA in Event Management Syllabus and Subjects

MBA Event Management topics in the first year provide a fundamental understanding of management principles and concepts related to the Event management business.The second-year studies go deeper into the understanding of Event management areas such as public relations, sales, import and export of equipment, logistics, and so on. 

The following disciplines are taught to MBA Event Management students to assist them in understanding the application of Event Management ideas in real-world business scenarios:

MBA in Event Management Subjects

Topics

Computers Application for the Event Industry 

Introduction to computers, Windows OS, MS Office, Spreadsheets and their uses in business 

Events Production & Operations Management

Operations management, Introduction to modern productivity techniques, Inventory Management

Corporate Legal Environment & Licences

Relevant legislations, licences, trade acts & Corporate taxes, stakeholders and official bodies, contracts

Advertising and Brand Management

Role of Integrated Event Management Communication in the Event Management Programme, Communication, Media Planning

Accounting for Management

Accounting as an information system, concepts, convention and principles of accounting, Financial Analysis

MBA in Event Management Projects

Throughout the fourth semester, candidates are asked to work on projects that test their mastery of various aspects of event management and the industry. These projects are critical since they make up half the credit required to pass the course. Candidates for an MBA in Event Management should consider the following initiatives:

  • Luxurious Wedding Rising in India: An in-depth study
  • Clubbing In Rise of Urban Indian Youths
  • International Events Host in India
  • A case study of why Goa is a favorite destination for events?
  • The Rajasthan’s luxurious palace: A billion-dollar wedding Industry

Read More: MBA in Event Management Syllabus

MBA Event Management vs PGD in Event Management

The MBA in Event Management focuses on the business aspect of the event industry, whereas, the PGD in Event Management focuses on practical training related to event planning, execution, and event coordination. The following are comparisons of the MBA in Event Management and the PGD in Event Management:

Course

MBA Event Management 

PGD in Event Management

Full-Form

Master of Business Administration in Event Management 

Postgraduate Diploma in Event Management

Stream

Management 

Management

Course Overview

The course curriculum focuses on the managerial aspects of event management like budgeting, logistics, marketing, and risk management. 

The course curriculum focuses on event technology, event design, production, sponsorship and fundraising, event coordination, etc.

Course Duration

2 years

1- 2 years

Eligibility

Bachelors in a relevant subject with 50-55% from a recognized university.

Bachelors in a relevant subject with 50-55% from a recognized university.

Entrance Exams

CAT, GMAT, XAT

CAT, GMAT, XAT

Top Colleges

NAEMD, Whistling Woods International

NIEM, Symbiosis CDL, NAEMD

Fees

INR 60,000 - 8 LPA

INR 1.5 - 5 LPA

Average Salary

INR 2 - 15 LPA

INR 2-8 LPA

Job Roles

Experiential Marketing Manager, Event Sales Manager, Event Marketing Manager, etc.

Event Coordinator, Event Planner, Trade Show Coordinator, etc.

Courses After MBA in Event Management 

Students with an MBA in Event Management can engage in a variety of further education and certification programmes to broaden their abilities and topic knowledge. Courses available to students with an MBA in Event Management include:

  • PhD
  • Certified Meeting Professionals Certification
  • Certified Special Events Professional Certification
  • Certified Professional in Catering and Event Certification
  • Certified Government Meeting Professional Certification
  • Global Travel Professional Certification
  • Digital Event Strategist Certification
  • Certification in Meeting Management
  • Certification in Event Management
  • Certification in Trade Show Management
  • Certified in Event Planning Specialist Certification

MBA in Event Management Salary in India

The average salary for an MBA Event Management programme graduate in India is INR 2 - 15 LPA. Graduates with appropriate years of experience and expertise can increase their pay bracket. The following are some of the most popular job opportunities for MBA Event Management graduates and their average salary.

MBA in Event Management Jobs

Average Salary 

Event Director

INR 6.7 LPA

Event Manager

INR 6 LPA

Operations Manager

INR 6.7 LPA

Quality Assurance Manager

INR 4.5 LPA

[Source: Ambition Box]

Career Options After MBA in Event Management Course

Candidates interested in event management can find many job options as the industry's demand for professional workers grows. They can work in a variety of roles, some of which are listed in the table below:

MBA in Event Management Jobs

Description

Event Director

  • Ensure that all components of the Event are managed effectively.
  • Maintains and coordinates athletes, coaches, and other personnel.

Event Manager

  • Maintaining public relations, media strategy, advertising, sourcing, and so on.
  • Accounting for the financial aspects of the team.

Quality Assurance Manager

  • Navigate sources to import the highest-quality goods.
  • Making certain that the finest possible product quality is supplied.

Operations Manager

  • Keeping the operational functions of organisations flowing smoothly. 
  • Implementing quality assurance programmes within the organisation.

Read More: Career Options After MBA in Event Management Salary

Top Recruiters for MBA in Event Management 

MBA Event Management graduates may find opportunities in big event enterprises and corporate firms. Some of the top organisations that frequently hire graduates with an MBA in Event Management include: 

Top Recruiters

Average Salary

Wizcraft

INR 4.5 - 10 LPA

Pegasus

INR 6 - 8 LPA

DNA Entertainment

INR 2.7 - 9 LPA

Diablo

INR 4 - 15 LPA

Vogue

INR 3.2 - 10 LPA

MBA in Event Management Recruiters

Skills to Excel as an MBA in Event Management Graduate

Students pursuing an MBA in Event Management must have both theoretical and practical abilities in order to succeed in their employment. The skills required to be the best MBA Event Management course graduate are listed below.

  • Organisational Ability: Students must be able to aptly organise every minute detail as per their client’s structure.
  • Communication Skills: They must be able to communicate effectively and fluently with their clients to understand their needs. 
  • Financial Reporting: Applicants must be able to obtain financial statements and reports in a timely and efficient manner using suitable means.
  • Creativity: Events must be out of the box as it is a competitive field and candidates need to bring out all of their creativity to compete for the best.
  • Sourcing: Good networking is essential to source the best quality products at reasonable prices.

MBA in Event Management Fee Structure

FAQs

Is MBA Event Management difficult?

No, it is not difficult; nonetheless, core knowledge of the Event Industry and networking ability are required for effective course outcomes.

What are the important entrance exams for MBA in Event Management?

MBA Event Management entrance exams commonly used include the CAT, MAT, XAT, NMAT, CMAT, and GMAT.

Does the candidate require any prior experience for MBA in Event Management?

No, MBA in Event Management can be pursued by candidates from any discipline, although some colleges may ask for some prior experience.

Is MBA Event Management a good career choice?

Yes, it is. MBA in Event Management graduates can pursue a variety of rewarding careers with top recruiters such as IPL, ISL, Diablo, Club 21, Sunburn, Lollapalooza, etc.

​​Is CAT necessary for MBA in Event Management?

No, Students can appear for MAT/CMAT/XAT/ MAH-CET for admission to colleges offering MBA in Event Management.

What is the salary of MBA in event management in India per month?

Graduates after MBA in Event Management can earn an average salary ranging between INR 18000-90,000 per month.

See Various MBA in Event Management Colleges in India

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