MBA Event Management syllabus and subjects is designed to equip students with business administration and specialization in event management. MBA Event Management course is a two-year post-graduation course with four semesters where students get theoretical and practical knowledge. In the first semester, aspirants learn about the basics of business management principles.
The curriculum is divided into four semesters, which trains the basics and core subjects in the first two semesters, electives, labs, and projects in the second two semesters. MBA Event Management subjects core include organization management, accounting, economics, introduction to event management, business policies, legal business management, and business communication. The elective subjects include event management, statistics, staff, team and crew management, advertising, branding and promoting marketing and sales, and much more. Moreover, aspirants are trained in extracurricular activities, which encourages their course skills and career development skills such as soft skills, survey, seminar, research, and projects.
Listed below are Event Management subjects based on the semester:
|Semester – I||Semester -II|
|Corporate legal Environment||Business Skills Development|
|Accounting for Managers||Organizational Behaviours|
|Business Communication Skill Development||Professional Industry Engagement|
|Entrepreneurship & Project Management||Event Resource Management|
|Management of Organizations||Event Team & Crew Management|
|Business Policy and Strategic Management||Event Management Planning|
|Introduction to Event Management & PR||E-Commerce and Marketing management|
|Business process modeling||Information Communication Technology (ICT)|
|Semester - III||Semester - IV|
|Legal Aspects of Event Management||Experiential Marketing & Technology|
|Event Safety & Risk Management||Event Advertising, Promotion, and Brand Management|
|Project - 1||Project - 2|
|Specialization Group A - Human Resource Management||Specialization Group A - Human Resource Management|
|Specialization Group B - Marketing||Specialization Group B - Marketing|
|Specialization Group C - Finance||Specialization Group C - Finance|
|Specialization Group D - Information Technology||Specialization Group D - Information Technology|
|Specialization Group E - Event Management||Specialization Group E - Event Management|
|(elective subjects will be given specialization options)|
MBA in Event Management curriculum teaches aspirants to organize and host the events. Attending workshops, visiting, or assisting events provides students practical knowledge about the course. Students should select their elective subjects as per their area of interests, the scope of higher education, and future career options.
MBA Event Management Core Subjects:
MBA Event Management Elective Subjects:
MBA in Event Management Lab Subjects:
MBA Event Management is a two-year course with four semesters, including summer semesters. They are divided into three main parts: core, electives, and projects. Core subjects are the main subjects that are mandatory to complete, and electives are the specialization course selected by students as per their area of interest. The course syllabus is structured to educate students about business administration basics, events planning, organizing, and management.
The course structure includes:
Business administration coaching methodology involves good tutoring staff, study materials, technologies, and techniques. In addition to theoretical knowledge. It is essential to have practical training in real-time. Students should have the hands-on experience to work with the help of techniques they learned. Besides marker-based coaching, students are trained with real-time examples in presentation with attractive images and videos to understand better.
Listed below are a few teaching methodology and techniques:
MBA in Event Management course deals with planning, executing, organizing, hosting, supervising events. Projects in MBA Event Management projects can be implemented based on many concepts such as promoting events, planning events, innovative ideas, branding in events, hosting the clients, stage arrangements, and much more. Project creation includes research, thesis, seminar, and surveys. The projects aim to provide an opportunity to express their creativity and innovation.
Popular MBA Event Management projects are:
Listed below are the reference books to enhance students' skill in Event Management:
|Event Management MBA Book Name||Author Name|
|The Business Of Event Planning: Behind-the-Scenes Secrets Of Success Special Events||Judy Allen|
|Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, etc||Judy Allen|
|Sustainable Event Management: A Practical Guide||Meegan Jones|
|Planning And Management Of Meetings, Expositions, Events And Conventions||George G. Fenich, Ph.D.|
|Research Methods For Arts And Event Management||A.J. Veal and Christine Burton|
|The Business of Events Management||John Beech, Sebastian Kaiser and Robert Kaspar|