MBA in Sales and Marketing: Course Details, Eligibility, Admission, Fees
Duration
2 Years
Average Fees
INR 8.47 LPA
Updated on Jan 4, 2023 by Lisha Gupta
Updated on Jan 4, 2023 by Lisha Gupta
A two-year postgraduate management programme called the MBA in Sales and Marketing primarily focuses on marketing, sales management, and business growth. The emphasis of the course detail is on ensuring that candidates have a comprehensive understanding of the sales industry and its growth. After completing MBA Sales & Marketing courses, students have a wide range of employment options in the commercial and public sectors, including major marketing agencies, advertising agencies, and sales/product-based companies.
MBA in Sales and Marketing Course Details
| Degree | Masters |
| Full Form | Master of Business Administration (Sales and Marketing) |
| Duration | 2 Years |
| Age | No age limit |
| Subjects Required | Not Specified |
| Minimum Percentage | A minimum of 50% average marks in graduation |
| Average Fees | INR 8.47 LPA |
| Average Salary | INR 7.52 LPA (Source: Payscale) |
| Employment Roles | Business Development Executive, Sales Executive, Purchase Development Manager, Business Development Executive, Sales Development Manager, Sales Manager, Product Manager, Sales Executive, Sales Manager |
About MBA in Sales and Marketing
MBA in Sales and Marketing is a master's degree postgraduate program which involves the study of management principles in the field of marketing and sales. This specialization area includes the important management elements that are planning, organizing, staffing, and controlling. MBA Sales and Marketing course falls under the umbrella of the MBA course.
Students who are opting for MBA in Sales and Marketing have to interact and try to understand consumer behaviour. MBA in Sales and Marketing focuses on management, team building, decision-making skills, and selling the product to end customers. MBA in Sales and Marketing duration is generally of 2 years.
Table of Contents
- Eligibility Criteria for MBA in Sales and Marketing
- Who Should Pursue an MBA Sales and Marketing Course?
- How To Get Admission for MBA in Sales and Marketing?
- Types of MBA in Sales and Marketing Courses
- Popular Entrance Exams for MBA in Sales and Marketing
- Top MBA Sales and Marketing Colleges in India
- Study MBA in Sales and Marketing in Abroad
- Fee Structure for MBA in Sales and Marketing
- Syllabus and Subjects for MBA in Sales and Marketing
- Why Choose MBA Sales and Marketing Course?
- Preparation Tips for MBA Sales and Marketing Course
- Scope For Higher Education
- Salary of an MBA in Sales and Marketing
- Career Options
- Skills To Excel
Eligibility Criteria for MBA in Sales and Marketing
For MBA in Sales and Marketing course details for admission, students must understand the eligibility criteria as well as all course details. MBA in Sales and Marketing eligibility includes having graduated with a minimum aggregate of 50% or above or an equivalent CGPA and holding a degree in any field from an accredited institution. In addition to meeting the conventional MBA eligibility requirements in Sales and Marketing, students must pass the common entrance exams. There is no age limit for applying for this course, making it flexible for students with diverse backgrounds to enrol.
Who Should Pursue an MBA Sales and Marketing Course?
The goal of the MBA in Sales and Marketing is to promote discussion and knowledge about the subject of sales and marketing in the context of organisations and sectors that are rapidly changing. When selecting an MBA in Sales & Marketing, those who wish to break new ground in their field should think about the following factors.
- Candidates must really be interested in the topic.
- Students having a BBA or a Bachelor's degree in a relevant field should be able to enrol in the course.
- Candidates can enrol in the course to hone and improve their project management abilities after at least a year of relevant experience.
When To Do MBA Sales and Marketing Course?
MBA in Sales and Marketing courses offered at both the national and international levels offer professional opportunities across numerous sectors. The following are a few elements that influence an MBA in Sales and Marketing:
- It is best to have experience as a Sales Manager, Marketing Manager, etc. for at least a year before pursuing an MBA in Sales and Marketing. Gaining weight while being welcomed is a good thing, even if it is not required.
- If candidates want to pursue an MBA abroad, they must have between three and five years of work experience.
- Before enrolling in an MBA in Sales and Marketing, it is advisable to have some resources on hand and job experience due to the high cost of the programme.
How To Get Admission for MBA in Sales and Marketing?
The MBA in Sales and Marketing admission process is based on selection criteria made through entrance exams or merit basis. MBA Sales and Marketing course admission is either based on cut-off scores of entrance exams or direct admission. Listed below is the admission process for MBA Sales and Marketing course:
Apply For the Course
All students would need to fill out the admission form online or offline by attaching all the documents in that format, including Aadhar card number, address proof, voter ID card, domicile certificate, mark sheet of 10th, and 12th class, and the final year graduation mark sheet of any recognized university.
Selection Criteria
After the group discussion process, all shortlisted students will appear for a personal interview with college/university experts. After the personal interview, students can verify their documents in college/university, and after, they can pay their fees and register their name in college/admission.
Read More on MBA Admission
Types of MBA in Sales and Marketing Courses
Aspirants can pursue the course in full-time or part-time mode. Below are the types of MBA in Sales and Marketing courses in detail:
Full-Time MBA in Sales and Marketing
A two-year, full-time MBA course in Sales and Marketing is available. Practical knowledge is more important than theoretical understanding in this line of work. A full-time course provides the benefit of allowing students to connect closely with teachers and other students, thus expanding their exposure, experience, and knowledge.
Part-Time MBA in Sales and Marketing
There is a full-time, two-year MBA course in Sales and Marketing. In this line of business, practical expertise supersedes theoretical comprehension. The advantage of a full-time course is that it enables students to interact closely with professors and other students, broadening their exposure and increasing their experience and expertise.
Distance MBA in Sales and Marketing
Distance learning is the best choice for pursuing an MBA in Sales and Marketing after receiving a bachelor's degree but lacking the time to attend conventional classes.
Popular Entrance Exams for MBA in Sales and Marketing
The entrance exams play a significant role in getting admission to the desired college. Most of the reputed institutions required good cut-off scores for admission. Listed below are the MBA in Sales and Marketing entrance exams in India:
A Quick Glance at the MBA in Sales and Marketing Entrance Exams
MBA in Sales and Marketing is one of the best courses to pursue management studies. Listed below is the pattern of entrance exams.
- The exam patterns consist of different sections like quantitative ability, data interpretation, logical reasoning, current affairs, and basic general knowledge questions.
- The entrance exam duration is of three hours.
- The pattern of the exam is online or offline mode according to the colleges/universities.
- The exam pattern changes according to the colleges and universities.
Top MBA Sales and Marketing Colleges in India
India offers some of the best MBA in Sales and Marketing courses in the world. Candidates for the MBA in Sales and Marketing in India can choose from a variety of choices based on their preferences. Depending on the sort of MBA in Sales and Marketing being offered, candidates must make an informed decision.
MBA in Sales and Marketing is one of the top-rated courses in the current trend of management studies, and let's have a look at the best college for MBA in sales and marketing according to NIRF:
| NIRF Ranking | Colleges | Fees (INR) |
| 4 | IIM Lucknow | 19.25 Lakhs |
| 7 | IMI New Delhi | 17.68 Lakhs |
| 9 | IIT Kanpur | 10.88 Lakhs |
| 21 | IIM Kashipur | 12.26 Lakhs |
| 26 | Jaipuria Institute of Management, Noida | 10.45 Lakhs |
| 28 | IIM Ranchi | 15.48 LPA |
| 49 | Jaipuria Institute of Management, Lucknow | 11 LPA |
Top MBA Sales and Marketing Colleges in Mumbai
Below are the list of top colleges for MBA in Sales and Marketing in Mumbai:
| SL.NO. | Institutions |
| 1 | SPJIMR |
| 2 | NMIMS |
| 3 | Welingkar Institue of Management |
| 4 | KJ Somiya Institute of Management |
| 5 | Universal Business School |
Top MBA Sales and Marketing Colleges in Delhi
Below is the list of top colleges for MBA in Sales and Marketing in Delhi:
| SL.NO. | Institution |
| 1 | IIT Delhi |
| 2 | Jamia Millia |
| 3 | IMT |
| 4 | Japuria Institute of Management |
| 5 | MDI |
Top MBA Sales and Marketing Colleges in Chennai
Top MBA Sales and Marketing Colleges of Chennai are given below:
| SL.NO. | Institution |
| 1 | IIT Madras |
| 2 | Great Lakes |
| 3 | LIBA |
| 4 | Hindustan University |
| 5 | Saveetha Institute of Medical and Technical Sciences |
Top MBA Sales and Marketing Colleges in Bangalore
Bangalore city has some of the best colleges for MBA Sales and Marketing course in India. Here is the list of top colleges for MBA in Sales and Marketing in Bangalore:
| SL. NO. | Institution |
| 1 | Christ University |
| 2 | CMS Business School |
| 3 | Alliance University |
| 4 | REVA Univeristy |
| 5 | Xavier Institute of Management and Entrepreneurship |
Top MBA Sales and Marketing Colleges in Pune
Check the Table below for the top colleges in Pune:
| SL.NO. | Institution |
| 1 | SIBM |
| 2 | Pune Institute of Business Management |
| 3 | National Insurance Academy |
| 4 | Bharati Vidyapeeth |
| 5 | BIMM |
Top MBA Sales and Marketing Colleges in Kolkata `
Check the Table below for the top colleges in Kolkata:
| SL.NO. | Institution |
| 1 | Praxis Business School |
| 2 | Amity University |
| 3 | IIM Calcutta |
| 4 | AIM |
| 5 | IMI |
Top MBA Sales and Marketing Colleges in Government Colleges
Government Colleges that offer MBA are affordable and cater to the economically backward and financially despondent section of the society. Here is a table of government colleges offering MBA in Sales and Marketing:
| Sl.No | Institution |
| 1 | IIT Delhi |
| 2 | IIM Calcutta |
| 3 | IIM Lucknow |
| 4 | IIT Madras |
| 5 | IIM Raipur |
Top MBA Sales and Marketing Colleges in Private Colleges
Numerous prestigious universities in private universitites offer a range of MBA courses. Numerous famous schools and universities are located throughout the country. The top universities that offer an MBA in Sales and Marketing are listed below:
| SL.NO. | Institutions |
| 1 | XLRI, Jamshedpur |
| 2 | MDI, Gurgaon |
| 3 | SIU, Pune |
| 4 | SPJIMR, Pune |
| 5 | NMIMS, Mumbai |
Study MBA in Sales and Marketing in Abroad
Students may decide to enrol in an international MBA course in Sales and Marketing if they can afford it. The length of an international MBA Sales and Marketing course can range from one to two years, depending on the course, the college, and the nation.
You may access some of the best facilities, lecturers, and resources, as well as a global perspective on the subject and various cultures, when you study an MBA in Sales and Marketing abroad.
Top MBA Salaes and Marketing Colleges Abroad
The table below contains the list of the some of the best colleges abroad for MBA in Sales and Marketing:
| Institution | Fees |
| University of Toronto, Canada | CAD 78,533.02 |
| University of British Columbia, Canada | CAD 81,034.07 |
| Technical University Munich, Germany | EURO 20,474.12 |
| Teeside University, UK | GBP 16,407.95 |
| University of Alberta, Canada | CAD 40,350.30 |
| Coventry University, UK | GBP 31,100.03 |
| Harvard University, USA | USD 91,190.40 |
| University of Greenwich, UK | GBP 24,022.10 |
| University of Melbourne, Australia | AUD 11,1742.32 |
| University of East London, UK | GBP 24,448.80 |
Top MBA Sales and Marketing Colleges in the USA
The USA is home to some of the greatest organisations and colleges in the world that provide the best MBA Sales and Marketing course. The following table lists the top American colleges and universities that offer an MBA in Sales and Marketing:
| SL.NO. | Institution |
| 1 | Harvard University |
| 2 | Texas A&M University |
| 3 | Northeastern University |
| 4 | Arizona State University |
| 5 | Massachusetts Institute of Technology |
Top MBA Sales and Marketing Colleges in the UK
One of the most sought-after degrees offered by UK universities is an MBA in Sales and Marketing. The best universities offering an MBA in Sales and Marketing in the UK are shown in the table below:
| SL.NO. | Institutions |
| 1 | University of Greenwich |
| 2 | Coventry University |
| 3 | Teesside University |
| 4 | University of Oxford |
| 5 | University of East London |
Top MBA Sales and Marketing Colleges in Canada
Canada is a fantastic alternative to think about for your MBA Sales and Marketing courses, giving a plethora of research opportunities to help you enhance your skills. Here are the top universities in Canada for MBA in Sales and Marketing:
| SL.NO. | Institution |
| 1 | University of Toronto |
| 2 | University of British Columbia |
| 3 | University of Alberta |
| 4 | McGill University |
| 5 | York University |
Top MBA Sales and Marketing Colleges in Australia
Gaining knowledge and skills through an MBA in Sales and Marketing in Australia can ultimately improve your chances of finding job both in Australia and abroad. The best universities in Australia offering an MBA in Sales and Marketing are shown in the table below:
| SL.NO. | Institution |
| 1 | University of Melbourne |
| 2 | University of Sydney |
| 3 | RMIT University |
| 4 | Victoria University |
| 5 | Deakin University |
Fee Structure for MBA in Sales and Marketing
MBA in Sales and Marketing is postgraduate management with two years, and it consists of 4 semesters. Listed below are the colleges with the MBA in Sales and Marketing fees:
| Colleges | Total Fee Structure (INR) |
| IIM, Lucknow | 19.25 Lakhs |
| IMI, New Delhi | 17.68 Lakhs |
| IIT, Kanpur | 10.88 Lakhs |
| IIM, Kashipur | 12.26 Lakhs |
| IIM, Noida | 10.45 Lakhs |
Syllabus and Subjects for MBA in Sales and Marketing
MBA Sales and Marketing course does not differ from that of 1st-year students of other MBA programs. These students learn about human resources management, marketing, finance, decision sciences, and operations management.
Following are the key topics covered in the courses of MBA in Sales and Marketing Syllabus:
- Marketing Management
- New product strategy, branding, and marketing
- Operations Supervision
- Brand and Consumer Insight Strategy
- Digital Marketing
- Salesforce Management
- Social Media Management
- Forecasting and Marketing Strategy
Read More: MBA Sales and Marketing Syllabus and Subjects
Why Choose MBA Sales and Marketing Course?
MBA Sales and Marketing course is structured to prepare the aspirants with the 'core' business coursework and understanding with marketing-specific electives. The core subjects focus on human resources, accounting, finance, corporate management, organizational behavior, etc. Let's get to know more about why MBA marketing and sales?
What are MBA in Sales and Marketing All about?
MBA in Sales and Marketing provides students with skills, knowledge, and practices to create their future in the field of sales and marketing. Students who have opted for an MBA Sales and Marketing course at this level get a chance to dive deeply into sales and marketing challenges and learn about the most recent technology used in this particular field. Students have acquired the skills to implement their creative ideas in marketing and grow their sales numbers.
By Opting MBA in Sales and Marketing, get to know about operations and data analysis, financial reporting, innovation, ethics, etc.
MBA in Sales and Marketing has a vast number of career opportunities available. The aspirant can choose to work on management, sales strategizing, and public relations-based organizations.
What Do Sales and Marketing Managers Do?
Marketing: Students with a specialization in MBA in Sales and Marketing Management will help the organization or companies to sell their products and services to customers. They analyze to develop new sales and promotion techniques to achieve the sales target of a particular organization.
Analyzing Sales: Understand the customer's needs and sell products and services.
Reasons Why MBA in Sales and Marketing Can Fetch You a Rewarding Career?
The highest number of opportunities: Students having a vast number of options in companies like FMCG, retail, apparel, Healthcare companies. Without a good marketing team, it is not possible to provide the best quality services to customers. Also, there is a constant and continuous requirement for students in the markets and territories, for which marketing professionals are required.
Building brand "You": A marketing professional is a brand himself within and outside the company. Professionals get 360-degree feedback from clients, customers, subordinates, and service providers to understand how they fare as an employee, how he relates to others, and how reliable he is.
Creativity and Innovation: Marketing is a field where one can have a broad scope for applying creativity and innovation. An MBA in marketing provides professionals with many opportunities to think out of the box, which helps them in terms of working in the marketing team.
Read More: MBA Sales and Marketing Jobs and Scope
Preparation Tips for MBA Sales and Marketing Course
Listed below are the preparation tips for MBA Sales and Marketing course suggested by our experts:
Talk to Alumni of MBAs: Former MBA students can provide detailed information on various tips for preparing. Talk to your alumni who have completed their MBA from top business schools. Students can connect to ex-students on LinkedIn or Instagram.
Read Books: Students preparing to opt for the MBA Sales and Marketing course must read the books related to their subjects and specializations. Students can build their career in sales and marketing and have to refer to books and the internet and explore them accordingly.
Mentally Prepare: Students preparing for MBA have to work hard with offers and advantages to ensure success in the student's future.
An MBA program helps develop the management skills and leadership skills needed to advance your career. But to achieve that sales goal and succeed in your program of choice, you first need to prepare your Marketing and Sales mindset.
Scope For Higher Education
MBA in Sales and Marketing provides job opportunities in Retail, Market Research, Banking, Hospitality, Media, Advertising, Tourism Consultancy, etc.
With an MBA degree in Marketing, students can opt to work in institutions. Aspirants interested in higher studies, students pursue the following programs:
Salary of an MBA in Sales and Marketing
The average MBA Sales and Marketing salary in India are approximately INR 3.5 LPA. Aspirants can work in some renowned companies like Cadbury, Nestle, ITC, Sony India, Vodafone, TATA, Samsung, Maruti Udhyog, and much more.
Read More: MBA Sales and Marketing Salary
Career Options After MBA in Sales and Marketing
Students opting for MBA in Sales and Marketing have many job opportunities in government and the private sector. Students can be part of direct marketing or digital marketing. With the growing advanced technology in the world, the concept of marketing is not limited to the door to door sales. It has a wide variety of tools and technologies.
Students can do the marketing by social media, pay-per-click, web designing, search engine optimization, search media optimization, and articles.
You can play the role of following positions in an industry:
- Marketing Manager
- Media Manager
- Product Manager
- Social Media Manager
- Brand manager
- Asset Management
- Corporate sales
- Market Research Analyst
- Sales Manager
Skills That Make You The Best Sales and Marketing
MBA in Sales and Marketing is rising in a current trend, and thus opting for a management course and learning analytical skills will help you advance knowledge for a career.
- Excellent Communication Skills: Communication skills are essential at each level, no matter what job you work in or your seniority level. If there is a breakdown in communications, objectives can all suffer. Communication skills in the business world are highly needed with recruiters looking for students who can communicate and collect information, negotiate and confidently deal with customers.
- Planning abilities: Planning abilities are a fundamental cognitive skill that forms part of our executive functions. Planning can be defined as the ability to "think about the future" and mentally prepared in the right way to carry out a task or reach a specific goal.
- Public Speaking Skills: Public speaking requires confidence, planning, story-telling, analyzing research, focus on your audience, and lots more. Students have to be more confident about themselves, no matter how much the audience is listening.