BBA Marketing Salary, Scope, Jobs in India

Duration: 3 Years
Avg Fees: ₹1 - 3 LPA
Roumik Roy
Roumik Roy

Updated on - Jan 4, 2023

BBA Marketing jobs for graduates are available in abundance in the management sector. Soft skills, analytical skills, technical skills, and experience are some factors that influence the BBA Marketing salary. BBA Marketing has a wide range of career options, including human resources, banker, entrepreneur, marketing executive, head of marketing, etc.

Career Prospects and Job Scope for BBA Marketing Professionals

BBA Marketing graduates get placed in the top companies and start-ups as well. According to Payscale data, the average BBA Marketing salary of graduates is around INR 7.4 LPA. The other factor affecting the BBA Marketing salary is the domain of work. After completing a BBA Marketing degree, students can work as managers, executives, or market research professionals.

Jobs after BBA Marketing for freshers:

  • Sales Executive
  • Marketing Executive
  • Market Research Analyst
  • Business Development Executive
  • Marketing Associate

Job designation for BBA Marketing with experience:

  • Budget Analysts
  • Business Consultant
  • Business Operation Manager
  • Certified Public Accountant
  • Chartered Management Accountant
  • Chief Financial Officer
  • Cost Estimator

Areas of Recruitment for BBA Marketing

BBA Marketing students recruited by the top companies in India and abroad. BBA Marketing professionals analyse the marketing campaign results and work on improvements. Graduates work on new ideas, find market trends and implement innovative marketing methods.

BBA Marketing jobs are available in diverse fields. Some of the areas of recruitment are:

  • Business Consultancy
  • E-Commerce
  • Information Technology (IT)
  • Investment Banking
  • Government Jobs
  • Supply Chain Management
  • Tourism Management
  • Human Resource Management
  • Finance and Accounting

Salary Packages for BBA Marketing Professionals

BBA Marketing Salary in India is around INR 3 - 9 LPA. The student's experience, skills and knowledge play a vital role in the salary package. Marketing management graduates have a vast job opportunity in different domains. Below listed are the BBA Marketing salary for graduates:

BBA Marketing Salary in India
Designation Salary
Branch Manager INR 8.1 LPA
Relationship Manager INR 3.88 LPA
Account Manager INR 5.85 LPA

Source: Payscale

Government Jobs for BBA Marketing Aspirants

People prefer government jobs because of the well-known perks. Listed below are the BBA Marketing jobs and the average pay in government companies:

BBA Marketing Government Jobs in India
Top Government Hiring Companies Job Profiles Salary
Mahanagar Telephone Nigam Limited Assistant Manager INR 10.32 LPA
Bharat Heavy Electrical Limited Assistant Account Officer INR 8.03 LPA
Gas Authority of India Limited Executive Trainee INR 8.52 LPA
National Thermal Power Corporation Limited Account Officer INR 10 LPA
Steel Authority of India Limited Assistant Manager INR 9.81 LPA

Source: Payscale & Glassdoor

Some other jobs after BBA Marketing are:

  • Marketing Manager
  • Account Manager
  • Social Media Manager
  • Market Research Analyst
  • Public Relations Specialist
  • Brand Manager
  • Copywriter
  • Marketing Manager
  • Market Research Analyst
  • Media Planner

Private Jobs for BBA Marketing Candidates

The BBA Marketing salary in India average ranges from INR 3 - 9 LPA. Private companies offer lucrative salaries for specialised skill sets. BBA Marketing jobs in private companies are as follows:

BBA Marketing Private Jobs in India
Top Private Hiring Companies Job Profiles Salary
ICICI Bank Relationship Manager INR 5.3 LPA
TCS Business Analyst INR 6.84 LPA
Amazon Customer Service Associate INR 4 LPA
Zomato Account Manager INR 4.67 LPA
Microsoft Operations Team Leader INR 6.72 LPA

Source: Payscale

Some other BBA Marketing jobs in India are:

  • Marketing Executive
  • Business Development Executive
  • Sales Executive
  • Human Resource Manager
  • Market Research Analyst
  • Management Trainee

Job Opportunities Abroad for BBA Marketing

BBA Marketing graduates can seek a career overseas. BBA Marketing degree opens a vast number of opportunities. Management, as a profession, holds a lot of value world-wide. The BBA Marketing course is a great way to make a flourishing career as there is a scarcity of good managers.

Top Companies

Check the list below for the top international companies who offer BBA Marketing jobs:

  • Ernst & Young
  • HP
  • McKinsey & Company
  • ICICI Bank
  • Microsoft
  • Goldman Sachs
  • Deloitte
  • IBM
  • Sony

Best Countries

Below is the list of top countries offering BBA Marketing jobs:

  • The United States
  • The United Kingdom
  • France
  • Singapore
  • Spain
  • Australia

Various Career Designations Abroad for BBA Marketing Students

Depending on the graduates&' interest and specialisation, students can choose to work in a specific field and grow. Here is the list of versatile BBA Marketing jobs to work abroad:

  • Finance Managers
  • Financial Analyst
  • Human Resource Managers
  • Investment Banker
  • Certified Public Accountant
  • Chartered Management Accountant
  • Business Operation Manager
  • Budget Analyst

Best Marketing Managers

A good marketer who wants to master his craft needs to experiment with new tools and technologies. Marketing managers play a pivot role in increasing a company's revenue. They must also be proactive and quick learners to understand the domain and implement relevant marketing strategies. Some of the best marketers to learn from are as follows:

  • Gary Vaynerchuk
  • Seth Godin
  • Neil Patel
  • Larry Kim
  • Jon Loomer
  • Brian Dean

BBA Marketing Fee Structure

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