MBA in Digital Marketing Salary, Jobs, Scope in India

Duration: 2 Years
Avg Fees: ₹4 - 24 LPA
Lisha Gupta
Lisha Gupta

Updated on - Jan 4, 2023

MBA in Digital Marketing jobs are provided immediately for the graduates as the course is a business management course which educates aspirants both in business administration and digital marketing/e-marketing.

Career Prospects and Job Scope for an MBA in Digital Marketing

A career in digital marketing after MBA  is huge because digital marketing is the marketing department's future. Digital marketing is electronic marketing where they advertise and promote their products on social media, emails, websites and much more. MBA in Digital Marketing scope in India is high, and the average salary is INR 3 - 12 LPA

Job designation for MBA in Digital Marketing jobs for freshers:

  • Digital Marketing Manager
  • Digital Marketing Executive
  • Digital Marketing Specialist
  • Associate Manager - Digital Marketing
  • Social Media Manager
  • Content Marketing Specialist
  • Digital Marketing Associate

Job designation for MBA in Digital Marketing graduates with experience:

  • Head of Digital Marketing
  • Senior Digital Marketing Specialist
  • Content Marketing Manager
  • Senior Associate Manager - Digital Marketing
  • Content Marketing Manager
  • Senior Digital Marketing Associate

Areas of Recruitment for MBA in Digital Marketing

MBA in Digital Marketing courses have a huge demand since it is above to revolutionize the marketing field. Every organization or institution needs a branding and promoting department to reach their products and services to customers. The area of recruitment and job opportunities is extensive in this department.

The areas of recruitment are:

  • IT Companies
  • Banking sector
  • Hotels and Restaurants
  • Hospitals
  • Retail stores and shops
  • Super Markets
  • Manufacturing industry
  • Product-based companies
  • Government Sectors
  • Educational Institutions

Salary Packages for MBA in Digital Marketing 

MBA in Digital Marketing job scope in India is high, and the standard salary is INR 4.69 LPA. The range of pay scale may vary from INR 3 LPA - INR 20 LPA according to the fresher's skills and once they are experienced, then they move forward in their career and earn more. Aspirants who wish to pursue their career abroad may get paid around $65,000 – $125,000.

The table below contains the salary range for MBA in Digital Marketing: 

Source: Payscale
MBA in Digital Marketing Salary  Amount (INR)
Highest 20 LPA
Lowest 3 LPA
Average 10 LPA

Freshers with creative poster designing skills, attractive fancy language for captions, and excellent writing skills get placed in top companies and get opportunities to work on the best projects. Listed below are a few job opportunities and the average payscale for MBA in Digital Marketing graduates:

Salary for MBA in Digital Marketing Abroad

Post-Pandemic and Pre Pandmeci, everything is slowly evolving digital. From a touch of a button to getting to places, everything is digital and one of the key aspects that play part in this phenomenon is Marketing. Digital Marketing is a booming trillion-dollar industry that offers its aspirants lucrative packages, benefits and the luxury of life if they work hard to achieve it.

An MBA in Digital Marketing alleviates this aspect of life much more than expected. Below are positions open for MBA in Digital Marketing abroad:

Source: Payscale
Job Positions Average Salary (USD)
Marketing Manager 68,507
Marketing Director 92,652
Marketing Specialist 53,264
Marketing Analyst 58,375
Digital Strategist  62,901
Digital Project Manager 69,594

Government Jobs for MBA in Digital Marketing Aspirants

MBA in Digital Marketing salary ranges from INR 4.5 - 15 LPA. The job designations include:

Top Government Hiring Companies Job Designation Salary (INR)
State Bank of India (SBI) Branch Marketing Manager 8.25 LPA
Government Education Relationship Manager 6.75 LPA
Government Products Marketing Executive 6.5 LPA

Source: Glassdoor

Other MBA in Digital Marketing jobs in the government sector are

  • Human Resources
  • Bank Executive
  • Insurance Marketing Officer
  • Project Manager
  • Marketing specialist

Private Jobs for MBA in Digital Marketing Aspirants

Digital Marketing jobs in Mumbai for MBA freshers has a huge gateway in the private sector. MBA in Digital Marketing salary in India average is INR 3 to 20 LPA.

The job designations include:

Top Private Hiring Companies Designation Salary (INR)
Federal Bank Advertising and Promotion Manager 6.25 LPA
LIC Insurance Branding Manager 4.15 LPA
HP, Sony, LG Assistant Marketing Manager 5.88 LPA
Amazon, eBay, Flipkart Digital Marketing Manager 6.89 LPA
IT Companies Senior Business Analyst 10 LPA

Source: Payscale

Listed below are the top private companies who hire MBA in Digital Marketing students:

  • BCG
  • J.P Morgan Chase & Co
  • Amazon
  • Flipkart
  • E-Bay
  • HPE
  • CTS
  • ICICI
  • HDFC
  • SBI
  • IBM
  • L & T

Job Opportunities Abroad for MBA in Digital Marketing Graduates

MBA in Digital Marketing has a massive job opportunity abroad. The sectors include marketing and sales, information technology, product-based companies, banking sectors, and much more.

Top Companies

Listed below are the top international companies that hire MBA in Digital Marketing aspirants:

  • Google
  • Facebook
  • LinkedIn
  • Twitter
  • Instagram
  • Paytm
  • Gpay
  • Capgemini
  • HCL
  • Airtel
  • CTS
  • TCS
  • American Express
  • Microsoft

Best Countries

List of top abroad countries offering job opportunities for MBA in Digital Marketing:

  • USA
  • Canada
  • UK
  • Switzerland
  • Ireland
  • Netherlands
  • Spain

Various Career Designations Abroad for MBA in Digital Marketing Student

Here is the list of multiple job roles which impresses MBA in Digital Marketing graduates to pursue their career abroad:

  • Intern - Digital Marketing - Advertising Firm
  • Senior Manager of Digital Marketing
  • Senior Content Writing and Marketing
  • SEO Analyst
  • Head - Digital Marketing
  • Digital Marketing Executive
  • Digital Marketing Lead and Manager
  • Business Development Executive

Best MBA Digital Marketers

MBA in Digital Marketing is the next step in the evolution of the marketing department. In today's world, there is heavy health competition in the marketing field. When all were running on the same path above the mark, few people took the risk to change the path and decided to follow the changes.

Being unique is what shows us the world. Here are a few MBA in Digital Marketing personalities who became part of a new evolutionary system.

  • Sorav Jain
  • Jainendra Singh
  • Mridul Kabra
  • Lakshmipathy Bhat
  • Ananthanarayanan V
  • Jitendra Vaswani
  • Himanshu Arora
  • Prasant Naidu

MBA in Digital Marketing Fee Structure

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