BBA MBA Integrated Course Syllabus and Subjects 2024

Duration: 5 Years
Avg Fees: INR 40,000-7,00,000 Per Year
Roumik Roy
Roumik Roy

Updated on - Sep 12, 2023

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BBA MBA Integrated course syllabus combines a curriculum spread over the course of five years that deals with fundamental to advanced concepts based on management studies and comprehensive knowledge of several domains under business administration. BBA MBA subjects cover studies based on Marketing, Finance, HR, Operations Management, Business Analytics, etc.  

BBA MBA course is designed to create individuals who will push forward the advancement of businesses. Hence, the job scope of the integrated BBA MBA course is extensive in managerial and leadership roles across all sectors.

Table of Contents

Semester Wise BBA MBA Integrated course syllabus 

BBA MBA course includes subjects covered in undergraduate and postgraduate studies based on business administration. BBA MBA Dual Degree syllabus consists of ten semesters and includes core concepts devoted to understanding business operations and management functions. The BBA MBA Integrated syllabus can differ depending on the college’s academic structure. The semester-wise syllabus of the BBA MBA Dual Degree is as given below: 

First-Year BBA MBA Integrated course syllabus

The subjects in the 1st year BBA MBA integrated course syllabus are given below:

Semester I

Semester II

Business Statistics 

Financial Accounting II

Principles of Management

Macro Economics

Financial Accounting

Entrepreneurship

Managerial Economics

Environmental Management

Business Communication

Soft Skills

Second-Year BBA MBA Integrated course syllabus

The subjects in the 2nd year BBA MBA syllabus are given below:

Semester III

Semester IV

Business Laws

Database Management System

Organization Behaviour

Financial management

Marketing Management

Operations Management

Cost and Management Accounting 

Human Resource Management

Indian Business Environment

Total Quality Management

Also, Check: List of Integrated MBA Courses in India

Third-Year BBA MBA Integrated course syllabus

The subjects in the 3rd year BBA MBA Integrated syllabus are given below:

Semester V

Semester VI

Management Information System

Corporate Governance 

Business Research Methods

Electives

Electives

Project

Fourth-Year BBA MBA Integrated course syllabus

The subjects in the 4th year BBA MBA syllabus are given below:

Semester VII

Semester VIII

Managerial Accounting 

Management Accounting

Business Statistics

Business Research Methods

Financial Management

Advanced Marketing Management

Managerial Economics

Advanced Financial Management

Marketing Management

Operations Management

Organisational Behaviour

Human Resource Management

Business Communication

Management Control Information System

Fifth-Year BBA MBA Integrated course syllabus

The final year of the course mainly consists of elective subjects and project work. The subjects in the 5th year BBA MBA syllabus are given below:

Semester IX

Semester X

Strategic Management

International Business

Business Law

Corporate Governance and Ethics

Project Management

Supply Chain Management

Electives

Electives

Placement Preparatory Program

Project

BBA MBA Subjects

The BBA MBA Dual Degree subjects aim to impart knowledge of management and administration of businesses. Students get to learn about the fundamentals of management in the first three years of BBA and the advanced concepts based on management studies and core functionalities of business administration followed by the last years of MBA. The following is the BBA MBA subjects list:

Core BBA MBA Subjects

The structure of the subjects in the BBA MBA Dual Degree syllabus includes both the core subjects and electives. Some of the core subjects under the BBA MBA Integrated syllabus are given below:

  • Business Mathematics and Statistics 
  • Business Environment
  • Business Economics
  • Financial Accounting
  • Organisational Behaviour
  • Business Research Methods
  • Marketing Management
  • Financial Management
  • Operations Management
  • Human Resource Management
  • Business Communication
  • Business Statistics
  • Project Management

Elective BBA MBA Subjects

Some of the electives under the BBA MBA syllabus are given below:

  • Industrial Marketing 
  • Principles of Sales Management 
  • Compensation and Benefits 
  • Employee Relations 
  • Retail Management
  • International Marketing 
  • Employee Training and Development
  • HRD System and Strategies 
  • Corporate Analysis and Valuation 
  • Principles of Taxation 
  • Security Analysis and Portfolio Management 

BBA MBA Subjects in Detail

BBA MBA syllabus is broad and includes a range of subjects based on several domains under management and business administration. A detailed view of some subjects is given below along with integrated MBA syllabus:

Subjects

Topics Covered

Principles of Management

Introduction to Management, Planning, Organizing, Staffing, Emerging Issues in Management

Organisational Behaviour

Introduction, Motivation, Group Dynamics, Management of Change, Organisational Culture, Conflict, and Effectiveness

Business Environment & Policy

Business Environment Analysis, Indian Financial Systems, Economic Policies, Liberalisation, Privatisation, and Globalisation, Economic Survey and Union Budget

Operations Research

Introduction, Linear Programming, Allocation Model, Assignment Problem, Queuing Theory, Game Theory, Simulation

Business Models 

Introduction, Business Model Analysis, Working Capital Model, Business Model Design, Implementing New Business Models

College-wise BBA MBA Integrated Syllabus

India is home to several institutions providing BBA MBA integrated courses to aspirants. The subjects under the BBA MBA integrated syllabus can differ depending on the academic structure. The BBA MBA integrated syllabus for semesters IX and X is mostly based on internship, projects, and placement preparatory programs along with skill-development courses. Following are the subjects offered by several colleges providing BBA along with the Integrated MBA syllabus: 

BBA MBA Integrated Syllabus at Sharda University

The following is the semester-wise BBA MBA integrated syllabus at Sharda University

Semester I 

Semester II 

Marketing Management

Advance Marketing Management

Business Economics

Organizational Behavior

Basic Business Mathematics

Economics Environment of Business

Principle of Management

Economics & Business Legislation

Financial Accounting

Advance Financial Accounting & Reporting

Semester III 

Semester IV 

International Marketing

Team Building and Leadership

Human Resource Management

Marketing Strategy

Business Communications Skills

Information Technology for Managers

Basic Business Statistics

Financial Management

Entrepreneurship Development

Environmental Management

Intellectual Property Rights and Competition Law

Business Communications Skills

Semester V

Semester VI 

Quantitative Techniques for Business Decision

Research Methodology

Cross Cultural Management

International Business

Industrial Relations and Labor Laws

Production & Operations Mgmt

Economic Analysis for Business Decisions

Operation Research

Basic Business Statistics

Corporate Finance

Project Planning and management of Innovative Ventures

Organizational Change Mgmt

Financial Reporting & Analysis

Managerial Accounting for Business Decisions

-

Corporate Law

Semester VII 

Semester VIII 

Summer Internship Program

Strategic Management

International Hrm

Organizational Design & Structure

International Marketing

International Financial Management

Security Analysis & Portfolio Management

Supply Chain Dynamics & E-commerce

Compensation Management

Merger, Acquisition and Corporate Restructuring

Tax Planning & Management

International Transportation & Logistics

Services Marketing

Digital Marketing

Employee Training & Development

Emotional Intelligence & Management Effectiveness

International HRM

Time Series Analysis with Excel and Minitab

Data Analytics Using R And Excel

Business Analytics

Logistics Management

Data Visualization for Analytics

Operational Strategic & Implementation Issues In SCM

Global Competitiveness Analysis

Optimization Techniques Using Excel

Skill Development Program

Advertising Management

Project

Sales & Distribution Management

Viva-Voce / Seminar

BBA MBA Integrated Syllabus at BML MUNJAL University

The following is the semester-wise BBA MBA integrated syllabus at BML Munjal University

Semester I 

Semester II 

Economics for Managers

Business Research Methodology

Excel Spreadsheet Modelling

Marketing Management

Business Communication

Financial Management

Business Statistics

Business Law

Business Organization and Principles of Management

Environmental Studies and Disaster Management

Managerial  Accounting

Skill Development Program

Semester III 

Semester IV 

Operations Management

Strategic Management

Organizational Behaviour

Human Resource Management

International Business Management

Electives

Electives

Project

Semester V

Semester VI 

Summer Internship

Integrated Project

Electives

Capstone Simulation

-

Electives

Semester VII 

Semester VIII 

Employability Enhancement

Managing Stakeholders and Legal Processes

Personal Journey for Excellence

Leadership Development

Developing Business Acumen

Managing Operations and Supply Chain

Joy of Management

Management of Design

Accelerating Creativity and Innovation

Electives

Work Ethic Skills

Capstone Projects

Data Management and Business Intelligence

-

Electives

-

BBA MBA Integrated Course Projects

Projects under BBA MBA Dual Degree are assigned to students in order to provide adequate industry exposure. These projects help students to gain hands-on experience and acquire the course outcome pragmatically. Some popular project topics under BBA MBA Dual Degree are given below:

  • A study on sustainable business models across the consumer internet startups in India.
  • A study on various investment options available in India, their popularity, advantages, disadvantages, and growth of these investment options in the last decade
  • A study on risk management and portfolio management of investors in the equity segment
  • Impact of GST on the fast-moving consumer goods sector in India

BBA MBA Dual Degree Course Structure

The curriculum for this course is a bit different as it includes both the under and postgraduate studies. Projects, internships, skill development programs, and internal evaluations are essential components of the course. The general course structure for BBA MBA Dual Degree is as follows:

  • X Semesters
  • Core Subjects
  • Elective Subjects
  • Research Project
  • Internship 
  • Affiliation Program

BBA MBA Dual Degree Teaching Methodology and Techniques

The Bachelor of Business Administration MBA Dual Degree syllabus in India takes into account top-class coaching and teaching methods. Interactive classroom sessions, team activities, and class participation are highly associated with the training module along with seminars, corporate events, industrial training, and placement preparatory programs. The general training methods and techniques are listed below: 

  • Project Submission
  • Conceptual Learning
  • Classroom-Based Teaching
  • Seminars
  • Talk on Scope
  • Study Abroad Opportunities

BBA MBA Dual Degree Reference Books

The reference books for BBA MBA are available to students in the form of paperbacks and PDF formats from many authors and publications. These books help students to obtain additional knowledge. Some of the best reference books for BBA MBA are given below: 

Subject

Books

Authors

Principles of Management and Business Organization

Fundamentals of Management: Essentials Concepts and Applications

Robbins

Managerial Economics 

Modern Microeconomics

Koutsoyiannis

Quantitative Techniques

Business Mathematics

Sharma, J.K.

Cost Accounting Techniques

Management Accounting

Pandey, I.M.

FAQs

What are the main subjects in the BBA MBA integrated course syllabus?

The core subjects include Principles of Management, Business Economics, Management Accounting, Business Mathematics, etc.

Does BBA MBA require Maths?

No, Maths is not mandatory for BBA MBA integrated course, however foundational knowledge of the subject is needed in order to understand the topics related to Accounting.

What does the course curriculum of BBA+MBA include?

The BBA+MBA program incorporates live projects, internships, industrial visits, interaction with industry professionals, and case studies. This allows students to gain exposure and study several areas of business administration.

When can I choose a BBA MBA specialisation?

Students can pick their choice of specialisation typically after the 4th or 5th semester of the BBA MBA integrated course.

What are the elective subjects in the BBA+MBA syllabus?

Some of the elective subjects are Industrial Marketing, Principles of Sales Management, Employee Relations, etc.

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