BMM is a three-year undergraduate course that deals with mass media and its different components. After the completion of the BMM degree, students can work in various areas of recruitment such as the television industry, radio industry, newspapers, magazines, entertainment houses, online publishing, and research organizations. The various job roles for BMM include Copywriter, Technical Writer, Radio Jockey, Videographer, Anchor, Assistant Director, Editor, etc.
BMM Course Details
| Degree | Bachelors |
| Full Form | Bachelor of Mass Media |
| Duration | Course Duration of Bachelor of Mass Media [BMM] is 3 Years. |
| Age | Minimum Age limit is 17 Years |
| Minimum Percentage | 50% in 10+2 from a recognized Board |
| Subjects Required | 10+2 equivalent from Recognized Board of Education |
| Average Fees Incurred | INR 30,000- 1 LPA |
| Average Salary Offered | INR 5.9 LPA (Source: Payscale) |
| Employment Roles | Content Writer, Corporate Communications Manager, Content Manager, PR Manager, Senior Account Executive, Technical Writer, Digital Marketing Manager, Marketing Manager, Copywriter etc |
| Placement Opportunities | Star India, Prime Focus Technologies, Royal Enfield, Groupon Inc, CA Inc, EY (Ernst & Young), Oracle, Accenture, Hindustan Times etc |
About BMM
The Bachelor of Mass Media course details is designed to provide its students with the best possible knowledge of the field of journalism and its adjacent fields. BMM course full form translates to Bachelor of Mass Media. It comes under the humanities stream and focuses on the technical, written, and editorial aspects along with the traditional lecture-based learning.
The BMM course introduces students to specialized concepts such as advertising, journalism, print media, public relations, internet marketing, global advertising, mass media, and social media marketing. Merriam Webster defines mass media as, ‘A medium of communication (such as newspapers, radio or television) that is designed to reach the mass of the people.
Table of Contents
- BMM Eligibility Criteria
- BMM Admission Process
- Who Should Pursue BMM
- Types of BMM
- Popular BMM Entrance Exams
- Study BMM in India
- Top BMM Colleges
- Study BMM Abroad
- Fees Structure for BMM
- Syllabus and Subjects for BMM
- Why Choose BMM?
- Course Comparison
- Preparation Tips for BMM
- Scope of Higher Education after BMM
- BMM Salary
- Career Options After BMM
- Skills to Excel
Eligibility Criteria for BMM
For admissions into the BMM course, students must ensure they satisfy the basic eligibility criteria. The basic BMM course eligibility is completing the 10+2 exams with a minimum of 50% marks from any recognized board. No particular subjects are required for admission into BMM. In addition to the merit-based selection, some BMM colleges may conduct an entrance exam for the same. The minimum age limit for BMM admission is 17 years.
How to Get Admission to BMM
For pursuing the BMM course, students must ensure they satisfy the basic criteria of 50% marks in the 10+2 exams from a recognized board. To answer questions such as ‘How to take admissions in BMM?’, they should visit the college websites for BMM course details. The BMM admission 2021 can be based in two ways. Many BMM colleges offer admissions to candidates having basic merit eligibility.
However, certain colleges conduct an entrance exam to ensure they select the candidates not only with merit eligibility but also an overall knowledge of the subject matter.
Applications for Bachelor of Mass Media courses can be availed Online or by directly visiting the college admissions office. Listed below is the admission process in general:
How to Apply?
The application for the BMM degree is available online for candidates at various college portals. For the offline method, students need to visit the BMS colleges admission office and fill out the form accordingly. Another way is the online method in which students visiting the college websites can fill out the details in the online form. For both methods, the aspirants of the BMS course need to provide all the required documents.
Upon the submission of the application and the payment of application fees, the students will receive further correspondence from the colleges. The entrance exams may be followed by a personal interview or a counselling session to assess the student’s intrinsic personal approach to the BMS course.
Selection Process
For admissions into the course, students must ensure they satisfy the basic BMM eligibility criteria. BMM admission is strictly offered to the individual who possesses the basic merit eligibility of 50% marks in 10+2. In addition to basic merit eligibility, several colleges also conduct an entrance-based selection for the BMM course eligibility. The admit card and other BMM course details are notified on the website beforehand. Students can view their results on the college website or receive them via email procedure.
Who Should Pursue a BMM?
The BMM course is for those aspirants that want to set up a career in Mass Media and the different components of Mass Media such as films, radio, TV, and magazines. Depending on the nature and type of BMM course, aspirants can have successful careers in the domain of their preferences, such as Journalism, Radio Jockeying, Advertising, Public relations, etc. BMM is an excellent alternative for those seeking a unique perspective on journalism and mass communication.
When To Do BMM?
Candidates can study BMM after passing their 12th grade in any subject such as Arts, Science, or Commerce, or an equivalent examination from a recognised board.
Types of BMM
Several colleges in India provide BMM courses due to the course's popularity and industry demand. BMM courses are available in the following formats.
Full-Time BMM
BMM full-time is of 3 years duration and divided into 6 semesters. It is offered by all colleges offering BMM. It is the most common form of BMM course as it gives the aspirants a chance to learn about topics in real-time along with getting exposure to regular college classes.
Part-Time BMM
There is no information regarding part-time BMM offered by any colleges. Students can find other courses related to Journalism, Digital communications, and Mass Communications where students can find Part-Time options.
Distance BMM
There are multiple courses offered in various institutes and colleges in India. Candidates can pursue this course through distance education or correspondence. The nature and length of distance education in BMM may vary depending on the course chosen.
Popular Entrance Exams for BMM
Some of the top BMM colleges in India offer admission to students strictly based on their performance in the entrance exams. This is to ensure they select the best candidates possessing the required skills for the course. BMM is a very dynamic course that requires an outgoing personality where only theoretical knowledge does not promise a success story. Some of the entrance based selections conducted by BMM colleges are listed below:
A Quick Glance at the BMM Entrance Exams
Candidates who want to take up the BMM degree should prepare for the entrance process tediously. A timely preparation beforehand ensures a well-wrought understanding of the concepts before attempting the exam. Students should ask questions such as ‘What is BMM?’ and prepare following the tenets of the course. Listed below is the Entrance Exam for BMM colleges:
- The duration of the exam is 120 mins
- The mode of exam is online
- The questions are asked in an MCQ pattern
- The maximum number of marks to be obtained is 100
- The question paper is divided into 7 sections
- There is no negative marking
Study BMM in India
There are lots of opportunities available in India for a candidate interested in graduation with a BMM. The BMM course is offered in plenty of colleges in India. Below are the details:
Top 10 BMM Colleges in India
The best BMM colleges in India offer some of the best exposure and infrastructural qualities for students to excel in the industry of mass media. Studying in one of the reputed BMM course colleges not only adds a strong profile to their resume but also ensures they acquire the best skills. Mentioned below is a list of BMM's best colleges in India:
|
Sl. No. |
Name of the Institute |
| 1. | Goa University |
| 2. | Symbiosis Institute of Management Studies, Pune |
| 3. | Banaras Hindu University, |
| 4. | KK Handique State Open University, |
| 5. | Gogamukh College |
| 6. | St Xavier’s College |
| 7. | Nagindas Khandwala College |
| 8. | Mumbai University |
| 9. | Kishinchand Chellaram College |
| 10. | Jai Hind College |
Top BMM Colleges in New Delhi
The capital of India is one of the best destinations for higher education in India. A list of Some well-known and reputed colleges offering BMM in New Delhi is provided below:
Read More: BMM Colleges in Delhi
Top BMM Colleges in Pune
Known as the educational capital of India, Pune has a variety of undergraduate colleges and courses. A list of Some well known and reputed colleges offering BMM in Pune is given below:
|
Sl.No |
Institution |
| 1 | UNIPUNE |
| 2 | P.A. Inamdar College Of Visual Effects, Design & Arts |
| 3 | MIT World Peace University |
| 4 | WLCI School Of Fashion |
| 5 | Tilak Maharashtra Vidyapeeth |
Read More: BMM Colleges in Pune
Top BMM Colleges in Chennai
Chennai also, like other developed cities, has a lot of offerings. A list of Some well known and reputed colleges offering BMM in Chennai is provided below:
Read More: BMM Colleges in Chennai
Top BMM Colleges in Bangalore
Bangalore boasts many journalism and mass media colleges due to the high demand for applicants. A list of Some well known and reputed colleges offering BMM in Bangalore is provided below:
|
Sl.No |
Institution |
| 1 | A.V.K Institute of Higher Learning |
| 2 | Atria Institute of Technology |
| 3 | Bangalore City College |
| 4 | Basava Academy of Engineering |
| 5 | Christ University |
Read More: BMM Colleges in Bangalore
Top BMM Colleges in Kolkata
Kolkata is one of the best educational destinations catering to students in the North. A list of Some well known and reputed colleges offering BMM in Kolkata is provided below:
|
Sl.No |
Institution |
| 1 | Loreto College |
| 2 | Annex College Centre for Technical & Management Studies (ACMS) |
| 3 | George Group of Colleges |
| 4 | Asutosh College |
| 5 | Sister Nivedita University |
Read More: BMM Colleges in Kolkata
Top BMM Colleges in Hyderabad
Hyderabad offers a lot of higher education opportunities too. A list of Some well known and reputed colleges offering BMM in Hyderabad is provided below:
|
Sl.No |
Institution |
| 1 | Osmania University College For Women |
| 2 | St. Joseph’s Degree and PG college |
| 3 | Anurag University |
| 4 | GITAM University |
| 5 | Mahindra University |
Read More: BMM Colleges in Hyderabad
Top BMM Government Colleges
For candidates interested in admitting themselves to the BMM course in government colleges, there are a lot of options all over India. Below is the list of top government colleges offering BMM:
|
Sl.No |
Institution |
| 1 | Savitribai Phule Pune University, Pune |
| 2 | Kishinchand Chellaram College, Mumbai |
| 3 | Kushabhau Thakre Patrakarita Avam Jansanchar Vishwavidyalaya |
| 4 | LPU |
| 5 | Jai Hind College |
Top BMM Private Colleges
Due to the rise in demand in the Journalism, Digital Communications and Mass Communication sector, a lot of Private colleges are offering BMM courses along with their other flagship courses. There is a vast list of private colleges offering BMM. Below is the list of top 5 such colleges:
|
Sl.No |
Institution |
| 1 | Amity School Of Communication |
| 2 | The Sophia College for Women |
| 3 | IMS Noida |
| 4 | Amity University, Lucknow |
| 5 | IMS Unison University (IUU) |
Study BMM Abroad
Because of its thorough academics and experiential learning, many students take BMM abroad. The best universities in the United States, the United Kingdom, Australia, and Canada that offer Masters in BMM will be discussed below. Just like India, these countries have a wide range of electives in BMM and colleges in various locations in their respective counties. Detailed information is provided below.
Top BMM Colleges Abroad
For students interested in pursuing Mass Media abroad, various universities are offering BMM and courses on similar lines. Below is the list of colleges abroad that offer BMM and similar courses.
|
Institution |
Fees |
| Stanford University | USD 33688 P.A |
| University Of New South Wales | USD 25760 P.A |
| University Of Adelaide | USD 17450 P.A |
| University Of Washington | USD 80781 P.A |
| University Of Otago | USD 23900 P.A |
| University Of Auckland, New Zealand | USD 46680 P.A |
| Dublin City University | USD 15000 P.A |
| Massey University, Auckland | USD 32000 P.A |
| Nanyang Technological University, Singapore | USD 36587 P.A |
| University Of Waikato | USD 23235 P.A |
Top BMM Colleges in the USA
Below is the list of colleges that offer BMM and similar courses in the USA.
|
Sl.No |
Institution |
| 1 | Columbia College |
| 2 | University Of Washington |
| 3 | Stanford University |
| 4 | Johns Hopkins University |
| 5 | University Of Florida |
Top BMM Colleges in the UK
Below is the list of colleges that offer BMM and similar courses in the UK.
|
Sl.No |
Institution |
| 1 | University Of Glasgow |
| 2 | University Of Leeds |
| 3 | Newcastle University |
| 4 | University Of Sussex |
| 5 | University Of Leicester |
Top BMM Colleges in Canada
Below is the list of institutes that offer BMM and similar courses in Canada.
|
Sl.No |
Institution |
| 1 | York University |
| 2 | Memorial University Of Newfoundland |
| 3 | Ryerson University |
| 4 | Trent University |
| 5 | Vancouver Island University |
Top BMM Colleges in Australia
Below is the list of colleges that offer BMM and similar courses in Australia
|
Sl.No |
Institution |
| 1 | University Of New South Wales |
| 2 | University Of Adelaide |
| 3 | Macquarie University |
| 4 | University Of Tasmania |
| 5 | Flinders University |
Fee Structure for BMM
The fee structure among the various BMM course colleges depends on key underlying factors. These factors include infrastructure and institutional facilities, faculty, teaching methods, and placements offered. The BMM colleges fees range from INR 30,000- to 1 LPA. Some of the best BMM colleges in India charge an affordable fee for the 3-year duration. Listed below is the fee structure for some of the top BMM colleges in India:
|
Sl. No. |
Name of the Institute |
Total Fee Structure |
| 1. | Kishinchand Chellaram College, Mumbai | INR 37,610 PA |
| 2. | Jaipur National University, Jaipur | INR 80,800 PA |
| 3. | Mithibai College of Arts, Mumbai | INR 38,000 PA |
| 4. | St Xavier’s College, Mumbai | INR 36,000 PA |
| 5. | Jai Hind College, Mumbai | INR 22,330 PA |
| 6. | Guru Gobind Singh Indraprastha University, New Delhi | INR 67,000 PA |
Syllabus and Subjects for BMM
The BMM course syllabus is structured in a manner to provide its students with the best comprehensive knowledge of mass media and its adjoining concepts. The syllabus for BMM is divided into 6 semesters over a 3-year duration.
Most BMM colleges in India follow the same pattern barring a few who also introduce optional for various semesters. After the completion of the BMM degree, students can opt for various job designations such as Advertising Manager, Content Marketer, Technical Writer, Copywriter, Editor, News Anchor, etc. Listed below are some of the core subjects in the Bachelor of Mass Media course:
- Advertising and Culture
- Print Production and Photography
- Advertising Design
- News Media Management
- Introduction to Journalism
- Design and Typography
- Social Media Marketing
- Media Studies
Read More: BMM Syllabus and Subjects
Why Choose BMM
Before going to the question ‘Why Choose BMM?’, one should ask the question ‘What is the BMM course all about?’ BMM degree ensures the students get an in-depth understanding of the world of mass media before entering the job industry. Polishing their media and advertisement skills becomes a core part of the BMM approach. To understand ‘Why to choose BMM?’, we can make it simpler by breaking it down into the next three questions:
What is BMM All About?
BMM course is a 3-year duration undergraduate course focusing on imparting a variety of key skills to its graduates in the field of mass media and communication. The BMM degree is divided into 6 semesters to provide students with an understanding of the concepts of print media, advertising, editing, television production, creative writing, journalism, brand building, understanding cinema, and news media management.
Both theoretical and practical approaches to pedagogy are utilized to prepare students for the fields of journalism, television production, publications, entertainment production, advertising, etc. Some of the jobs available for BMM graduates are Radio Jockey, Advertising Manager, Content Marketer, Technical Writer, Editor, News Anchor, etc.
What Does a BMM Graduate Do?
The sector of mass media and communication is one of the most widespread and influential avenues in the industry today. Courses such as BMM provide its graduates with the required skills and aptitude which later helps them to grow in the industry. After the completion of a BMM degree, students can work in various sectors such as entertainment, arts & culture, public departments, IT industry, television broadcasting, radio broadcasting, newspapers, etc.
Top organizations such as Times of India, The Hindu, Navbharat Times, Star Group, Viacom, etc are always on the lookout for potential BMM course graduates. Some of the popular job roles for a Bachelor of Mass Communication degree holder are Columnist, Copywriter, Editor, Blogger, Videographer, Journalist Photographer, Content Marketer, etc.
Columnist: A columnist is someone who usually writes a series of articles or columns for any publication or media outlet. They often offer their personal opinions on matters of public interest and scrutiny. Sometimes, the columnist can obtain a cult status among their loyal readers if they can carve up a niche with their flair of writing style. Candidates with a writing background often excel in the field of column writing due to the command of the language they possess. Moreover, an avid learner of politics and its policies often excels in this field.
Reasons Why BMM Can Fetch You A Rewarding Career?
The B.M.M course can fetch one a rewarding career if they are on the outlook to carve up a niche for themselves in the media and communication industry. Along with the aforementioned areas of recruitment, writing and advertising platforms are also important avenues where Bachelor of Mass Media graduates often excel within a short period. Along with being a well-paid career option, the amount of varying options that BMM provides makes it one of the most desirable courses among the youth today.
Diversity of Fields: The number of career options that the BMM course provides makes it one of the most diversifying avenues in the job industry. Ranging from writing to advertising, the graduates of the BMM degree also find career roles in the field of television production, social media management, content marketing, and radio broadcasting. The field of journalism is also filled with potential BMM graduates who possess an interest in the country’s policies and politics.
Read More: BMM Job Opportunities and Scope
BMM Course Comparison
The BMM and BJMC courses are similar to each other as they are related to Journalism and Mass Communication. Below are the differences tabulated so that a candidate can make the right choice:
BMM vs BJMC
The table below showcases the differences between BMM and BJMC:
| Course | BMM | BJMC |
| Full-Form | Bachelor of Media Management | Bachelor of Journalism and Communication |
| Stream | Mass Communication | Mass Communication |
| Course Duration | 3 years | 3 years |
| Eligibility | Candidates who have passed 10+2 from any stream like Arts, Science or Commerce. | Candidates who have passed 10+2 from any stream like Arts, Science or Commerce. |
| Entrance Exams | DUET, IPU CET, SET, MET | LPU NEST, IPU CET, DUET |
| Top Colleges | St. Xavier’s College, Sophia College for Women, Ruia College, etc. | VIPS, IMS, NIMCJ, MSU Baroda, IIMM, etc. |
| Fees | INR 50,000-INR 3 LPA | INR 10,000-INR 1.25 LPA |
Read More: BJMC
Preparation Tips For BMM
Bachelor of Mass Media is one of the most dynamic and creative courses offered in the country. Students only possessing theoretical knowledge will not suffice as creativity and an outgoing attitude are some of the key factors for gaining success in the field of mass media. To prepare for the BMM entrance exams, students should do timely preparation beforehand to ensure they do not miss any key areas of study before the commencement of the exam. Listed below are some of the preparation tips for the BMM course:
Mock Practice: Students should attend mock tests before attending the entrance exam to figure out their key areas of weakness.
Regular Practice: Regular practice of the concepts not only helps one to secure a sound performance in the entrance exams but also to carry that same flair of understanding towards the duration of the course.
Learn Key Skills: Developing the right aptitude is a necessary factor to excel in the field of mass media. The entrance exam question paper will also have questions that not only test their theoretical concepts but also their aptitude and skills.
Debunking the Pattern: Prior Knowledge of the question paper pattern is only possible to obtain if the candidates go through the past question papers tediously. It helps them debunk the pattern and prepare accordingly.
Scope for Higher Education
Higher educational options after the BMM course are available to graduates who do not immediately want to enter the working industry. A higher educational experience after the BMM degree ensures a higher salary pay upon joining the job sector. Scope for higher education after Bachelor of Mass Media courses include specializations which inevitably lead to the candidate becoming an expert in at least one domain. The scope for higher education after BMM is listed below:
Salary of a BMM Graduate
The graduates of BMM work as professionals in the field of research, journalism, print media, visual media, radio broadcasting, entertainment industry etc. The average salary of a BMM degree holder is INR 5.9 LPA (Source: Payscale).
Read More: BMM Salary
Career Options After BMM
The field of mass media is one of the most varying fields with jobs available at various designations. Not only the career options are diverse, but also the pay is very lucrative. The field of journalism and entertainment provides jobs that offer tremendous career growth depending upon the capacity and the ability of the individual. Some of the highest-paying jobs in the media and communication industry are offered to BMM graduates.
According to Payscale, the average Bachelor of Mass Media graduate earns INR 5.9 LPA. This figure only increases over time as the individual gains more skills and expertise. Some of the job roles after BMM course graduation are listed below:
- Columnist
- Editor
- Journalist
- News Anchor
- Radio Jockey
- Publisher
- Technical Writer
- Content Marketer
- Lecturer
Skills That Make You The Best BMM Graduate
BMM being a very pragmatic curriculum requires students to have a certain set of skills at their disposal to excel in the learning experience. Students falling under the skilled bracket not only excels at their course learning experience but also at the industry level. These skills ensure the candidates carve a niche for themselves and find their footing in the industry. Some of the skills that a BMM course graduate needs to possess are listed below:
- Communication Skills
- Writing Skills
- Problem Solving Skills
- Research Oriented
- Interpersonal Skills
- Interpretative Skills
- Observation Skills
- Analytical Skills
See Various Bachelor of Mass Media [BMM] Colleges in India
Fee Structure of Bachelor of Mass Media [BMM] in India
Fee Structure by State for Bachelor of Mass Media [BMM]
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Bachelor of Mass Media [BMM] Reviews
Ayushrick
Bachelor of Mass Media [B.M.M.], batch of 2023
Minimum of 70% to take admission in iLead.
Jprerna
Bachelor of Mass Media [B.M.M.], batch of 2022
- The college selects students based on their performance in group discussions and personal interviews.
Samikshazone
Bachelor of Mass Media [B.M.M.], batch of 2022
Pillai College of Arts, Commerce, and Science's admission procedure is through the Mumbai University, where students should have a minimum of 60% of marks in board exams.
