MICA: Ranking, Courses, Fees, Admission, Placements

  • Ahmedabad, Gujarat
  • 4.0

    Academics & Faculty

    4.3

    Fees and Scholarship

    2.7

    Placements & Internships

    4.9

    College Infrastructure

    4.3

    Social Atmosphere

    3.8

    Hostels & Food

    4.3

    Clubs & Associations

    4

    (6)
  • 1 Questions Answered
  • Private 4.0

    Academics & Faculty

    4.3

    Fees and Scholarship

    2.7

    Placements & Internships

    4.9

    College Infrastructure

    4.3

    Social Atmosphere

    3.8

    Hostels & Food

    4.3

    Clubs & Associations

    4

    (6)
  • Accredited by NBA
  • Approved by AICTE
  • 1 Questions Answered
  • Write a Review
Bhavishya Thimmaiah Updated on Sep 13, 2022 by Bhavishya Thimmaiah
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MICA Overview

Mudra Institute of Communications or MICA, Ahmedabad was established in 1991. The institute is aimed at providing knowledge related to Strategic Marketing and Communication solutions. MICA is a first-of-its-kind college in the Asia-Pacific region.  MICA secured the 42nd rank in the NIRF 2022 Rankings in the management category. Mudra Institute of Communications offers programs such as Post Graduate Diploma in Management-Communications, Crafting Creative Communication, and Fellow Program in Management-Communications. Admission to these programs is made on the basis of CAT/XAT/GMAT scores. 

MICA Latest Updates

  • August 17, 2022: CAT 2022 registration window is open from August 3, 2022, to September 14, 2022.

MICA is completely funded by the Mudra Foundation. In 2006, the foundation launched the Mudra Institute of Communications Research (MICORE). The idea was to dedicate a scientific research center that contributes to a wide spectrum of communication, marketing, and other related areas. MICA also offers various online programs in sales and marketing communication, strategic brand management and public relations, retail and shopper marketing, digital marketing, and many others. In 2022, Mudra Institute of Communications recorded 100% placements with an average package of 19LPA. 

Table of contents

MICA Latest Events

  • MICA Ahmedabad ICMC 2023 Enhancing Customer Engagement 

The 9th International Communication Management Conference (ICMC) 2023 organized by MICA begins on January 4th, 2023, and ends on 7th January 2023. The conference brings together academicians and practitioners to discuss the evolution of marketing through artificial intelligence. The last date for submission of applications for the conference is 15th October 2022. The focus of this conference is not solely based on advertising or digital marketing but extends to other areas of marketing as well such as retail, brand advertising, sales promotion, personal selling, customer relationship management, marketing analytics, and social media.

MICA Quick Insights

MICA is a leading private institute in the field of Strategic Marketing and Communication solutions. The following table compiles some highlights of the Mudra Institute of Communications

Mudra Institute of Communications (MICA), Ahmedabad
Year of Establishment 1991
Type of College Private
Accreditations Chartered Institute of Marketing, UK
Approvals AICTE
Courses offered Postgraduate
Programs offered PGPD, PGDM, PG Certificate, Online Certificate
Location Ahmedabad, Gujarat

MICA Ranking

Mudra Institute of Communications has ranked as one of the top colleges in India in the management category. MICA was ranked 42nd among 100 management institutes in NIRF 2022 Rankings. Some other achievements of MICA are listed below.

  • MICA ranked in the top 50 colleges in the QS World Rankings
  • MICA’s Game Design program ranked 26th according to Princeton University in 2021
  • MICA was ranked 28th among 50 colleges by Jagran Josh Top Private Colleges in India 2020

MICA Courses

MICA offers courses in the field of management. The full-time courses are conducted at the Mudra Institute of Communications campus in Ahmedabad and the online courses can be done from anywhere. 

Departments Courses
Management PGPD, PGDM, FPM, LMDP, FDP

Read more: MICA Courses and Fees

MICA Departments

Mudra Institute of Communications has various departments that are offered as specialization during the full-time courses. The departments at MICA are listed below.

Advertising & Brand Management Digital Communication Management
Media & Entertainment Management Marketing Analytics

MICA Admission

MICA offers admissions to various postgraduate courses such as PGPD, PGDM, FPM, FDP, and LMDP. Admissions at Mudra Institute of Communications are done on the basis of the scores of qualifying examinations like CAT/ XAT/ GMAT. The selected candidates will then have to write MICAT, an aptitude test conducted by MICA to check the candidate's verbal, analytical, and logical skills along with general knowledge. The final step is the Group Exercise and Personal Interview. The final merit list is prepared based on their composite scores.

MICA Eligibility Criteria

MICA offers both online and offline courses. The eligibility criteria for different courses at Mudra Institute of Communications are as follows.

 PGDM/PGDM-C Eligibility Criteria

  • A candidate should have a Bachelor's degree in any discipline or equivalent.
  • CAT/XAT/GMAT/MICAT score

FPM Eligibility Criteria

  • A candidate must have a Master’s Degree with at least 55% marks.
  • CAT/XAT/GMAT/GRE/MICAT score

Crafting Creative Communication (CCC) Eligibility Criteria

  • A candidate must have a Bachelor's degree (10+2+3 system) in any discipline or equivalent.

Read more: MICA Admission

Why Choose MICA?

MICA is one of the oldest institutions in the country that offers management-related courses. Mudra Institute of Communications is primarily focused on marketing, advertising, and sales-related studies but the curriculum has been framed in a manner that incorporates finance, supply chain management, and other related subjects as well. MICA offers offline courses such as PGDM, FPM, LMDP and online courses such as Brand communication management, market research and data analytics, and media and entertainment management. The faculty at MICA is highly proficient and has been actively participating in research projects like a photo novel case study, advertisement-related research, and many others.

 MICA Academic Advantages

Mudra Institute of Communications has various resources and courses that give it an edge over other institutes. These include

  • MICA was ranked 42nd among management colleges by NIRF Rankings 2022
  • MICA has a Crafting Creative Communication abbreviated as CCC which is focused on the advertising, media, and communication industry. Industry experience is a part of the course's curriculum and this enhances the learning process. 
  • MICA recently introduced a Game design course list that was recognized by Princeton University. 
  • MICA is a Fulbright Affiliate Institute
  • MICA is a member of the Association of Asia Pacific Business Schools (AAPBS) and the Association of Management Development Institutions in South Asia (AMDISA). Such partnerships ensure exposure, resource allocation, student exchange, and research opportunities.
  • MICA saw 100% placements in 2022 for all its courses. The average package increased from 14LPA to 19LPA and the highest package offered was 57LPA. 

MICA Cutoff

MICA offers admissions on the basis of CAT/XAT/GMAT/GRE/MICAT scores. The cutoff for 2022 has not been released yet, Candidates are advised to check the official website for the same.

Read more: MICA Cutoff

MICA Infrastructure

MICA provides well-maintained infrastructure facilities that support the academic and personal lives of the students and teachers.

  • Library
  • Hostels
  • Labs
  • Wi-fi
  • Cafeteria

Read more: MICA Infrastructure

MICA Placements

Mudra Institute of Communications offers campus placements for its offline courses. MICA saw 100% placements in the year 2022. The highest package offered was 57LPA and the average package offered was 19LPA. The top recruiters that visited the MICA Campus include

Amazon AU Amul
Google  ICICI Bank Bewakoof.com
ITC Limited Microsoft Paytm
TITAN Wakefit Emami

Read more: MICA Placements

MICA Scholarships

Mudra Institute of Communications offers scholarships on the basis of academic performance, achievements, and family income status. Some scholarships offered at MICA include

  • Equity scholarship by Prof. Bindra Kumar
  • RSPL Welfare Foundation Scholarships
  • Scholarships are based on the student's overall academic performance and family income

Read more: MICA Scholarships

MICA Collaborations

Mudra Institute of Communications Ahmedabad has various collaborations at both the national and international levels. These collaborations add industry experience, exposure, and research ideas to the existing curriculum. These are

International Collaborations

Country Partnering Institute
France ESCEM, France Business School
Thailand Bangkok University
Germany Bonn-Rhein-Sieg University of Applied Sciences, Institute of Applied Media Studies
Australia Queensland University of Technology
Denmark University of Southern Denmark
Finland University of Tampere

National Collaborations

MICA recently collaborated with Ariel to host an online discussion on How to See Equal in Advertising which was an initiative to spread gender equality.

MICA Alumni

MICA has produced various leaders in the world of marketing, sales, and management in general. These alumni have brought laurels to MICA with their achievements 

Notable Alumni Profession
Mr. Basant Rathore Sr. VP Strategic Planning, Brand and Business Development at Jagran Group
Manmeet Vohra Head Marketing India and South Asia, VISA
Vinay Subramanyam Head-Marketing Britannia Industries
Pankaj Bhalla VP, Procter, and Gamble
Kanika Mittal National Business Head, Twitter

MICA Highlights

Campus Area 19 acres
Genders Accepted Co-Ed
Year of Establishment 1991
Institution Type Private

MICA Rankings

Publisher Ranking Criteria
42 MBA

Exams Accepted by MICA

CAT

Exam Date: Nov 27, 2022

XAT

Exam Date: Jan 08, 2023

GMAT

Exam Date: Jan 01, 2022

FAQs

Where is MICA located?

MICA is located in Ahmedabad, Gujarat. 

What are the specializations offered by the postgraduate diploma program at MICA?

MICA postgraduate diploma offers courses in Advertising and Brand Management, Marketing Analytics, Digital Communication Management, Media and Entertainment Management

Does MICA offer scholarships?

Yes. Scholarships are offered to eligible students. The eligibility criteria are available at the college official website.

What is the number of seats for PGDM-C?

The maximum intake for PGDM-C is 180.

MICA Reviews

Overall Rating (Out of 5)

4.0

Based on 6 Verified Reviews

Distribution of Rating

>4-5 star

5

>3-4 star

1

>2-3 star

0

1-2 star

0

Component Rating (Out of 5)

Academics & Faculty

4.3

Fees and Scholarship

2.7

Placements & Internships

4.9

College Infrastructure

4.3

Social Atmosphere

3.8

Hostels & Food

4.3

Clubs & Associations

4

Thejasek | Post Graduate Diploma in Management [PGDM], batch of 2021

Reviewed on Jun 03, 2022

  • 4.8
  • Placements & Internships 5
  • Fees and Scholarship 5
  • Academics & Faculty 4.5
  • College Infrastructure 4.5
Placements & Internships

I didn't take up the college placements, but they offer good placements, and I have seen a lot of alumni working in really good firms, and the value that the certification holder is worthy.

Fees and Scholarship

My fee for the PGDM was 1,20,000 Rs, and I got a student scholarship of 20,000 Rs. The scholarship was only available to students who have scored ranks in their under graduation as well as for the students born after 1999.

Surabhi | Post Graduate Programme in Management [PGPM], batch of 2016

Reviewed on Aug 12, 2021

  • 5
  • Placements & Internships 5
  • Social Atmosphere 5
Placements & Internships
  • Companies like BFSI, Education, Travel &Transport, Telecom, and Consulting.Cognizant Interactive emerged as the largest recruiter, followed by Google, Amazon, GroupM, and others are come for placement in Mudra Institute of Communications, [MICA] Ahmedabad.
  • Alumni network is very good at this college.
Social Atmosphere
  • Mudra Institute of Communications, [MICA] Ahmedabad enjoys a unique diversity of culture with students belonging to 20 different states of India. It also boasts of 50-50 sex ratio of its students. During the initial days of induction, workshops on 'Appreciating the Differences is conducted for each of the incoming batches wherein we are shown diverse angles of looking at things and various plays are given as tasks for us to imbibe tolerance with regards to gender, ethnicity, race, religion, sexual orientation, politics and economic status.
  • Consumption of alco

Nikita | Post Graduate Programme in Management [PGPM], batch of 2017

Reviewed on May 26, 2017

  • 4.3
  • Academics & Faculty 4.5
  • Fees and Scholarship 2.5
  • Placements & Internships 5
  • College Infrastructure 4
Academics & Faculty
  • MICA follows a continuous assessment system where students are taught not to just crunch numbers but also made efficient in writing poetry.
  • Their development is holistic because of the subjects taught and in the manner as well.
  • Though there are formal classroom sessions a lot of learning comes from outside the classes and specialist from peers.

                                                         &n

Hena | , batch of 2016

Reviewed on May 26, 2017

  • 4.3
  • Fees and Scholarship 1
  • Placements & Internships 5
  • Academics & Faculty 5
Fees and Scholarship
  • The fee is 1.5 lakhs for the course of 1 year at MICA.
  • There are no scholarships available for this course.
  • It is a distance learning online course.
Placements & Internships
  • As an added advantage, the learning provided at MICA is not only restricted to the classroom.
  • Numerous MICA students take up live projects with the industry, in addition to their summer internships, so as to get practical insights into real-world businesses.
  • Additionally, the key essential catalyst in this process of transformation is our highly accomplished and erudite faculty.
  • Our faculty members are involved in facilitating learning through teaching, consultancy, as well as cutting-edge research.

Dishant | Post Graduate Programme in Management [PGPM], batch of 2016

Reviewed on Apr 19, 2017

  • 3.4
  • Social Atmosphere 2.5
  • Clubs & Associations 3.5
  • Academics & Faculty 3.5
Social Atmosphere
  • In Mudra Institute of Communications, there is a considerable diversity in students. We have students coming from Medical background to design ones. Culture is open to accepting difference the basic ethos.
  • The social atmosphere is very good at this college.
Clubs & Associations
  • In Mudra Institute of Communications, there are a lot of clubs and societies at MICA. Based on your interest you can get into any of the societies and work on that domain. The process of getting in is fair and competitive.
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