Institute of Marketing and Management: Courses, Fees, Facilities

Ashmita Dutta

Institute of Marketing and Management was established by Dr. Jagjit Singh a prominent marketing guru renowned across the world. The institute was established to serve as a Centre for Excellence in management education, research, and training. The institute works as a catalyst in making marketing and management studies more scientific, prestigious, and utilitarian to contribute towards sustainable development and empowerment of the nation.

Institute of Marketing and Management admission is offered for AICTE-approved PGDM courses along with analytical tools in all specializations. IMM is one of the few institutes which has a Hi-tech campus with smart classrooms. IMM is a premier institution in Northern India. The institute started its journey in management education when management as a discipline was still emerging. IMM has developed close relations with the corporate world that open doors to the alumni. The goal of IMM is to develop dedicated, disciplined, and sound professionals with high potential to become change agents, holistic leaders, and nation builders.

Table of Contents

• Institute of Marketing and Management Quick Insights
• Institute of Marketing and Management Awards & Rankings
• Institute of Marketing and Management Courses
• Institute of Marketing and Management Admission
• Why Choose the Institute of Marketing and Management?
• Institute of Marketing and Management Infrastructure
• Institute of Marketing and Management Placements
• Institute of Marketing and Management Scholarship
• Institute of Marketing and Management Collaborations
• Institute of Marketing and Management Faculty

Institute of Marketing and Management Quick Insights

Quick Insights on the Institute of Marketing and Management are as follows

Institute of Marketing and Management Awards & Rankings

The Institute of Marketing and Management has won accolades for its contribution to academics since its inception. These distinctions are visible through the awards presented to them by various 0rganizations. Some of the Institute of Marketing and Management's recent  achievements are as follows

• The Economic Times has named the institute as a promising brand
• The Institute has won the Media Innovator Award for Best Marketing Education Institute.
• Top-notch Education awarded the institute with the Global Education Achievement Award for being the Best Business School with an Excellent placement record of the year 2022

Institute of Marketing and Management Courses

The courses offered by the Institute of Marketing and Management along with their specializations are mentioned below

Institute of Marketing and Management Fee Details

The fee details for the prominent courses are listed below.

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Institute of Marketing and Management Admission

For admission to the Institute of Marketing and Management, a student can apply online through the official portal and fill in the details required. The application process is completed online and the required documents are attached to the application form. After completing the submission and paying the application fee of INR 900 the candidate will receive a PGDM Prospectus and information about a scheduled interview in their email.

Institute of Marketing and Management Eligibility Criteria

The admission process at the Institute of Marketing and Management is entirely based on the potential candidate's performance in their academics and entrance exams. Details regarding the IMM New Delhi PGDM Eligibility Criteria are as follows.

• Candidates should be a graduate of any stream
• The candidates must appear in CAT/ MAT/ XAT/ ATMA/ CMAT or IMM Entrance Test for admission to IMM New Delhi
• All candidates must undergo Group Discussions and Personal Interviews as a part of the Interview Process.

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Why Choose the Institute of Marketing and Management?

Institute of Marketing and Management has over the years established itself as one of the top private institutes for management studies in India. The Institute has won many accolades and awards that stand as proof of its claims. 

• The two-year Post Graduate Diploma in Management (PGDM) is approved by AICTE.
• The accreditation ensures rigorous quality control and benchmarking against global standards in terms of governance, programs, faculty, research and ethics.

Institute of Marketing and Management Academic Advantages

Some of the ways a candidate would benefit while their time in the IMM New Delhi are as follows.

• The PGDM course is focused on three interrelated areas: academic merit, personal values and social concerns.
• Academic collaborations with various International Institutes.
• Paid Summer & Winter internships.
• Top-notch faculty.

Institute of Marketing and Management Infrastructure

The Institute of Marketing and Management has lavish student lounges for students for studying, recreation, and fitness. The convention centre at IMM is equipped to host sessions by industry experts, and it is also used for hosting various corporate and social events that are beneficial to the students. Institute of Marketing and Management facilities includes a hi-tech computer lab and a state-of-the-art library with access to digital as well as leading book publications that the student can use for studies and research. The institute has modern classrooms with equipment that help the students in learning in a comfortable environment. Institute of Marketing and Management also has a cafeteria that serves hygienic food to both the students and staff, on a lush green campus with a beautiful scenic view. Some of the IMM New Delhi infrastructure are as follows

• Hi-Tech Classrooms
• Library
• Sports facilities
• Cafeteria
• Student Lounge

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Institute of Marketing and Management Placements

The Institute of Marketing and Management is one of the premier education societies operating since 1969 with a vision to spread management and marketing education in India. The institute trained and produced practising managers, corporate leaders, and marketing professionals. The students of IMM are employed in various fields of management in the country and abroad and reigning in the corporate world.

IMM students are privileged with the association of its alumni in senior positions in all industry sectors in India and abroad. The 4 semester PGDM program includes an 8 weeks summer internship program to ensure an adequate corporate interface for the students. IMM students get a strong opportunity to work in leading organizations around the world, where the 50-year legacy of the institute is appreciated. Above all, IMM also provides placement assistance and conducts various industry preparedness sessions to boost the success of all students. The Institute of Marketing and management placement statistics are

• The highest CTC offered INR 21 Lakhs (International)
• The highest CTC offered INR 16.25 Lakhs (Domestic)
• The Average CTC offered INR 9 Lakhs

Institute of Marketing and Management Top Recruiters

Some of the top IMM New Delhi recruiters are

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Institute of Marketing and Management Scholarship

The Institute of Marketing and Management has a scholarship scheme set up for its students to allow them to have an affordable education. The institute provides scholarships based on the candidate's merit. Details regarding the IMM New Delhi Scholarships are provided below.

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Institute of Marketing and Management Collaborations

Institute of Marketing and Management has 53 years of legacy of business education which has an engagement with the Global Education Practices. The innovative tailored courses on Management are approved by international norms and standards through agreements with renowned academic institutions across the globe.

Institute of Marketing and Management Faculty

Institute of Marketing and Management ensures that the faculty of the institute has a rich academic and corporate background. The faculty comes out regularly with their publications as well as articles that benefit the management students. The students are privileged to be taught by eminent academicians as well as industry experts educated at premier institutes like IIT Delhi, IIT Kanpur, IIM Ahmedabad, IIM Lucknow, St. Stephens, etc.

The faculty of the Institute of Marketing and Management covers all aspects of Management education from Business Management to Digital Marketing, Digital HR, CRM, Big Data Analytics, and many more. They also conduct a unique industry program for corporate leaders and have been involved in Research and Development activities with reputed organizations. IMM New Delhi faculty ensures that the students are taught entrepreneurship insights which are highly appreciated by corporate. The faculty of IMM has rich corporate work experience with reputed organizations like Voltas, TATA group, Raymonds, Birla Group, Bata India, McCann Ericson, and many more. 
Some of the eminent faculties of the Institute of Marketing and Management are:

• Dr CV Ramanan, Professor, and Director (B.Tech, DCE; MBA, UBS; Ph. D (38 years of Corporate, Academic, Consulting, Counseling, Mentoring, Writing, Teaching and Training Experience) Inspirational Speaker, Teacher & Trainer)
• Mr D.C.Singhal, B Tech (Mech) - IIT Kharagpur, Experience 37+ years, Industry Domain/Fields: Procurement & Supply Chain Mgt, International Business, Operations Strategy & Management
• Mr Sunil Kumar Singh MBA –IIM Lucknow Experience 12+ Years Industry Domain / Fields: Big Data Analytics, Strategy Management, Agile Project Management, and Marketing
• Mr Saurabh Srivastava MBA-IIM Ahmedabad, B.Tech – IIT Kanpur Experience 14+ years Industry Domain / Fields: Design Thinking, IT Strategy and Finance
• Mr Anupam Bhasin MBA – FMS, Delhi Experience 35+ years Industry Domain / Fields: Consultancy, Project Management, Trainer