BIBS: MBA Institutes Placements Record at 8 Year High In Spite Of COVID-19

2020 will forever be drawn in our memories as the year that has changed our lives forever. Not only were we forced to make extreme life adjustments, but we were also brought back to the more specific and smaller things of energy that we once enjoyed before the digital revolution. However, the one thing that was affected profoundly and continues to remain a recurrent issue is the financial crunch we all faced due to the much-needed lockdown during the COVID-19 pandemic.

When the economy gets affected, it has a direct toll on the jobs, and professional education gets involved. Most students who belonged to the 2019-2020 batch were left wondering what impact the pandemic would have on careers and if they would get any jobs at all.

However, much to everyone's surprise, the recent statistics have a different story to tell about campus placements, at least for the B-school placements. A recent LiveMint survey found that a figure of 1,15,481 MBA graduates was placed against the enrollment of 2,37,000 of the same batch in the previous academic session of 2018-19. Data was gathered from many non-IIM Business schools. On the other hand, IIMs also maintained a good campus placement round for this year due to their reputed brands.

Further, into the survey, it was found that 50% of the students could not land a job in the placements. This reflects the state of graduates in the country and unemployment. Despite this, the number of placements is eight times higher if one looks at the numbers of 2012. According to AICTE, the rate of hiring has only shown a growth curve and depicts no signs of slowing down.

It can be said that the number of students who landed jobs during the pandemic could have been much higher. Nevertheless, an increase in the number of placements from last year is indeed a positive sign.

Another big challenge that was faced by students this year was the cancellation of offer letters. In the first half of the year, while the national news covered job cuts, what was precisely left out was the situation faced by students who had just received call letters for internships and jobs. While some companies withdrew their offer letters, others reduced the salary amount they had offered to the graduates in the first place. The silver lining was that most of the leading B-schools could find alternative offers for their students. There were no compromises in getting the graduates the best possible placements they deserved.

Most B-Schools ensured that they had multiple rounds of interviews to get the best companies for their summer and final placements, respectively. One such institute that managed a record-breaking number of placements this year was the Bengal Institute of Business Studies (BIBS), an MBA institute in Kolkata that is known for delivering some of the best placements for management students in Eastern India.

BIBS has been around for more than a decade now but has fast become one of the leading management colleges in Eastern India. Over the years, brands like the ITC, Amul, Britannia, Coca-Cola, Dabur, Emami, Asian Paints, HDFC Bank, Airtel, and around 200 companies have visited the campus recruiters.

In 2020, BIBS students were placed in companies like Bajaj Finserv, ITC Limited,  Cipla, No Broker, Jaro Education, Aditya Birla Fashion Retail, etc., a few.

In all, one can breathe a sigh of relief that India's management education industry wasn't adversely affected and most of the students landed their dream jobs.

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