BBA is one of the best management courses students prefer for admission. Here are few highlights & details of BBA course offered at KEI.
BBA is a business/ job oriented course which has impacted student’s life to a greater extent. There is a saying, “Rome is not built in one day” just like that, a BBA student needs proper guidance, value-added infrastructure, proper teaching-learning pedagogy, and constant industry exposure to reach the height of their career. Many institutes/ universities offer BBA courses but choosing among them is a key decision to make for any prospective student.
Pursuing the BBA course from a reputed institute like Kingston Educational Institute (KEI) is always more valued than others. BBA is an undergraduate program that equips students to move towards a potential professional in the industry right after graduation. The program is meticulously structured to make it highly industry-relevant as per the present-day needs of employers. The boundaries between classroom teaching and work experience are increasingly getting blurred. As the corporate sector looks to attract graduates and then educate and develop them to meet their needs, KEI makes a concerted effort to create BBA graduates with the attitudes and skills necessary to be effective immediately upon admission into the corporate world.
Highlights of KEI BBA Course
The approach to education at the BBA level is to provide a blend of management learning and social learning. The following are the highlights of the KEI BBA program:
- Courses centred on the industry must foster a symbiotic link between our curriculum and the industry.
- Instilling essential business knowledge in the classroom, as KEI has collaborations with prominent firms, a significant portion of the course content is delivered through hands-on experience.
- Live projects and emphasis on basic research are also ensured by the institute.
- The BBA program is an endeavour to create a sense of history, a comprehension of the sociopolitical context, and a feeling of business and corporate consciousness.
- KEI offers a range of global business exposure by tieing up with embassies & lectures by foreign dignitaries.
- Exposure to legal aspects of business and focus on ethics and values.
- The ultimate goal is to make our students highly acceptable to the industry/ corporate as job-ready students/industry-ready from day one.
Add On Certification Programme for the BBA Students in Digital Marketing
Digital Marketing is a marketing process using digital technologies, such as mobile devices & the internet. What makes digital marketing an exciting area for study & work is the lightning pace at which it is changing. New technologies, apps & devices can change the way we market to consumers very quickly.
Hence KEI offers a certificate course covering various platforms & topics, anything from digital strategy, social media, web & search. The course is broken down into lectures, seminars & practical workshops. It also has a balance of individual & group assessment along with practical & theoretical pieces of work. This certification course is offered to all BBA regular students free of cost.
Eligibility of KEI BBA Course
Candidates can apply for admission directly to the institute on a first-come, first-served basis by meeting the below-mentioned eligibility criteria.
- The candidate has to pass the 10+2 in any discipline.
- Every candidate must take the CET examination conducted by the affiliated university i.e Maulana Abul Kalam Azad University of Technology (MAKAUT), formerly known as West Bengal University of Technology (WBUT).
For information regarding KEI admissions, visit the website.
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