IFIM Business School Opens Admissions for Specialized Programs in Marketing & Finance (PGDM SpecX)

IFIM Business School, Bengaluru has opened admissions for its newly introduced program called PGDM SpecX, designed for students who wish to completely focus on Marketing and Finance areas for their careers. 

IFIM Business School is among the top six business schools in the country to be accredited by AACSB. The institute has launched India’s first Master’s in Marketing and Finance [PGDM] that is promised to explore the opportunities that drive the business of tomorrow. In addition to providing an overview of General Management and Domain Specialization in Marketing and Finance, the PGDM SpecX helps the students to dive into the newly emerging specializations in these domains as well. The programs are designed in consultation with industry experts to help the students jump-start their careers and transform them into T shaped professionals.

During the launch of PGDM SpecX’s admissions, Mr. Sanjay Padode, President of Vijaybhoomi University and Chairman of IFIM Business School said, -“PGDM SpecX, the specialized Master’s Program is designed to create specialists. While the PGDM program is targeted towards creating generalists who have a major and minor in multiple fields of management, in SpecX, a student would specialize within Marketing or Finance in specific areas like Sales and Service or Banking. For well-heeled organizations and startups alike, it is an opportunity to recruit management graduates in niche domain specialized roles, which is in great demand. Students and recruiters can expect a polished program offering professionals ready for tomorrow.” 

The Director of IFIM Business School, Mr. Atish Chattopadhyay said during the event that “IFIM Business School has always been at the forefront of innovation and program development keeping in tune with industry needs and aspirant aspirations. With PGDM SpecX, we are creating professionals who are domain specialists in emerging roles in the area of finance, and marketing at the same time can appreciate the interplay of various functions of management. This is a win-win for both the students and recruiters.” 

PGDM Marketing with SpecX is offered in Digital Marketing, Sales and Service, Communication Design and Business Analytics, and PGDM Finance with SpecX in Capital Markets, Banking, and Certified Marketing Technician [CMT].

The program offers certain unique features such as:

  • PGDM SpecX is a globally acclaimed curriculum to groom ‘T’ shaped professionals aligned to Industry 4.0.
  • The program engages with the Real World whilst Learning the unique pedagogy of ‘Learning by Solving’ where students solve industry problems, aligned to their interests, sponsored by partner companies. 
  • It offers a long duration ‘Industry Internship Program’ facilitating an engagement-driven approach to career advancement and placements.
  • Experiential learnings through Prabhudas Lilladhar Finance Lab, Bloomberg Trading Terminal are a highlight of this program.
  • Learning fulfilled by the Case Studies Centre
  • Industry Guest Lectures, Workshops, Simulations, CSR Projects are a part of this program.
  • Innovate and Startup- Award-winning ‘Research and Innovation Incubation’ program to facilitate entrepreneurship amongst participants, supported by an in-house incubator.
  • To promote Interaction and to learn from the best in class faculty, the program offers an eclectic mix of scholarly academics and practice academic with CXO level experience supplemented by supporting faculty drawn from top global schools.
  • The program conducts projects with Centers of Excellence like AIM Parasuraman Center for Service Excellence and grants access to a repository of the best practice templates and frameworks in service excellence and interaction with Global Gurus of Services Marketing like Prof. A Parasuraman.
  • To help the students find their purpose and curate their career path, the Award-winning ‘Mentoring Program’, supported by a leadership lab, joint mentoring by faculty and senior-level industry practitioner for alignment of competencies with roles are carried out.
  • The specialized Master’s SpecX program PGDM (Marketing) and PGDM (Finance) is recognized by AICTE Accredited by NBA, SAQs, and AACSB.

About IFIM Business School:

IFIM Business School, Bengaluru was established in the year 1995 and is accredited by AACSB, National Board of Accreditation (NBA), and South Asian Quality Assurance System (SAQS), and is ISO 9001:2015 certified. The institute offers various programs at IFIM which includes PGDM, a two-year residential Post-Graduate Diploma in Management (PGDM) with international super-specializations in Martech, Fintech, Big Data Analytics, Digital Transformation, and HR. Other programs offered are:

  • PGDM SpecX with experiential specializations for new age roles a two-year PGDM in Marketing and two-year PGDM in Finance. 
  • PGDM in International Business, a Dual Degree Pathway Program in association with State University of New York (Albany) and Sydney Business School (UOW).
  • PGDM LFH: It is unique learning from the home program offered by IFIM which brings in the experience of learning from campus while at home.
  • BBA at Vijaybhoomi University, Greater Mumbai having pathway options with ESCP Europe, ESC Rennes, UOW Australia, and SUNY Albany.

IFIM Business School offers several centres of excellence as AIM-Parasuraman Centre of Service Excellence and Centre for Consulting in Digital Leadership. IFIM also has an elite set of international academic partners including leading institutes such as ESCP-London, Darden Business School (University of Virginia), and McCombs Business School (the University of Texas, Austin). To promote and support the institute’s educational philosophy, the institute focusses on four anchors as following:

  • Grooming of T-shaped professionals with a unique curriculum aligned to the needs of industry 4.0.
  • A mix of scholars with PhD and experienced practice-oriented best-in-class faculty.
  • Global connect with partnerships with world-renowned business schools offering super- specializations in new-age courses.
  • Industry-connect programs to groom “Beyond Tomorrow” professionals.

For more information, visit www.ifimbschool.com.

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